Tag Archives: jeans

Topshop Announces First Ever Secret Store

Topshop has announced launch of its first ever pop-up Secret Store concept space in both the Oxford Circus and New York stores, featuring a premium and directional selection of Topshop Boutique and designer collaboration pieces to treasure.

This new concept, the first of its kind in a high street store, will give visitors the chance to purchase something truly unique and personal. Contributing designers have produced pieces that they wouldn’t have the chance to produce as part of their main line.

Madelaine Evans, head of buying at Topshop commented: “We’re thrilled to be the first high street store to introduce a pop-up concept space of this nature. It’s an exciting project for Topshop and I hope it will surprise and delight customers both old and new. It’s a great opportunity for the designers we collaborate with to produce something unusual that they’ve not done before, and also a chance for our in-house design team to let their imaginations run riot.”

The Secret Store will feature a number of Designers for Topshop, including Meadham Kirchhoff, Nasir Mazhar, Maria Francesca Pepe, Emma Cook, Ann-Sofie Back, Michael Van Der Ham and Pamela Love.

Topshop Boutique in-house team have also produced a collection of bags and clothing especially for the Secret Store, which will be available alongside some other secret surprises.

Additionally, four iconic pieces from Unique collections of yesteryear will be available to buy again, some of which have never been produced despite huge demand. This is an amazing opportunity to buy collectable Unique pieces, including a blouse SS09, a Peter Pan collar dress from AW09 and two Surfboard maxi dresses from SS10.

The Secret Store is a temporary feature in the Oxford Circus and New York flagship stores, for two weeks only, from 26th May.

Via EPR Network
More Apparel & Fashion press releases

Thousands of LA Curvy Women Come Out for The PZI Jeans – LisaRaye Model Search

masses of curvy women rushed to the SLS Hotel in Beverly Hills, California for a chance to audition for the launch of PZI JeansLisaRaye Collection Model Search. Over 3000 women applied andapproximately 800 women made it to the final casting. Women of all shades, colors and hourglass curves turned out in hopes of being selected as the final ten models/ambassadors chosen to launch the PZI Jeans LisaRaye Collection, slated to premier Summer 2011.

LisaRaye is anactress and the star of “LisaRaye: The Real McCoy”, TV One’s number one rated show. LisaRaye is also a model and businesswoman known for her beauty, charm and stylish white wardrobe. After trying on a pair of PZI Jeans and discovering a jean that finally fit her curvy body, LisaRaye decided to collaborate with PZI Jeans to create a white collection of denim to fit women with hourglass curves. PZI Jeans are engineered for women with more in the hips and rear and a smaller waistline. The merger of PZI Jeans, being the ultimate fit in denim for the woman with curves and LisaRaye a sexy curvy celebrity, creates a business opportunity beyond reproach.

Via EPR Network
More Apparel & Fashion press releases

Topshop Reveals Its Unique Autumn Winter 2010 Collection

Following the Brownie motto of ‘Be Prepared’, the Unique Autumn Winter 2010 outerwear has been designed to be protective and functional, whilst luxurious fake furs and delicate chiffons evoke a woodland wildlife feel.

Topshop Reveals Its Unique Autumn Winter 2010 Collection

“The inspiration was looking at two elements. One was going camping in the woods and then once you are in the woods it almost goes into a twisted Narnia type environment”, commented Jacqui Markham, Topshop Joint Head of Design. “There’s 30 designers in the team and they just bring to the table all their different ideas, and we try and create a bit of a theme, a bit of a hook, that we can tailor the collection around.”

Defending against the elements, saddle brown battered leather parkas are cosy with quilted linings and shrunken waxed cotton jackets in uniform blue and khaki brown appear in a swing shape and cropped gilet. Duffle coats and trenches keep out the cold with reversed sheepskin linings on the outside of the body and voluminous wool scarves and cable knit socks offering an extra layer of warmth. Berry coloured corduroy tailoring with leather panelling gives a modern twist on traditional countrywear, whilst loden green wools in a boxy jacket, pencil skirt and short shorts look more rugged and are adorned with Girl Guide inspired award badges. Old fashioned pyjama-esque striped slouchy cotton trousers and shirts continue the idea of a camping trip in the wilderness.

Practical details feature throughout; skirts have suspender strapping, belts have release buckles and sheepskin bags secured by harnesses have old-fashioned binoculars and torches as charms. Canvas and leather lace-up boots are sturdy with multiple buckles and detachable ankle covers and mini pouches.

Offsetting the utility/survival feel of the collection, prints and fabrics are heavily influenced by woodland creatures and nature. The sumptuous teddy bear fur coat is reminiscent of a grizzly bear, fluffy mittens are paw-like, and shoe boots are adorned with tufts of sheepskin. In contrast, soft chiffon blouses and dresses with hand-crafted crochet and lace panels conjure up an image of a warped fantasy world full of woodland nymphs and fairies. Mushrooms, clovers and twigs are scattered across jersey vests whilst wild wolves, deers, rabbits and owls hide within the camouflage ‘Woodland print’ but stand out in their full glory as headdresses.

Karen Bonser, Topshop Head of Design, said, “To be at London Fashion Week alongside so many credible and talented designers, it’s a great thing for Topshop to be able to do and to support British fashion.”

Via EPR Network
More Apparel & Fashion press releases

Topshop Announces Return Of Sno Clothing Range

Topshop, the award winning clothing retailer, has announced the return of its Sno clothing range. Included in the collection are trousers, jackets, a ski suit, salopettes and a selection of accessories such as thermal style underwear, sunglasses, snoods, goggles and mittens. All designs are wind and water proof and feature rubberised zip-pulls and waterproof coated zips, offering complete comfort and protection f r o m the elements. The Sno range has been streamlined since 2008 to include only the most essential pieces for customers’ skiing holidays.

Jackets come in black and a monochrome print with a warm fur-trimmed hood. They are based on the mobility and functionality of the ‘boarding’ style jacket and feature a ‘snow skirt’ which keeps the snow out. They include a soft fleece interior, an adjustable hood, a glove pocket, a pocket for goggles and a zipped internal pocket, ideal for an iPod or phone.

There are two styles of trousers, including a ski style and a board style, with both available in classic black. All trousers, salapettes and the all-in-one boiler suit are part-fleece lined for comfort and warmth, and include taped seams and durable gaiters to go around the base of the ski boot.

Additional pieces include cotton thermal style underwear in either pale coral or dove grey, woollen snoods lined in fleece, padded ski mittens, knitted headbands and fleece-lined woolly hats. Spray-back sunglasses are available in black or charcoal and filter UV rays as well as offering resistance to snow glare.

The Topshop Sno range is focused on fashionable and affordable professional ski and boarding garments with accessories. The range incorporates technical ski features and provides manoeuvrability with maximum insulation and minimum bulk.

The Sno range is available at all Topshop stores in the UK and online at topshop.com.

Via EPR Network
More
Apparel & Fashion press releases

Burton Launches 168 Collection

Burton, a leading men’s fashion retailer in the UK, has launched 168, a new clothing line available in selected high street stores and online at Burton.co.uk.

Working with American based Z Brand, Burton has developed a mix and match line of casual wear designed for the adventure loving man.

The name 168 was inspired by a backpacking trip to China. When written in Chinese, the numbers 168 are phonetically similar to Luck, Happiness and Prosperity and are thus used as the short form for these aspirations.

For the designers, 168 became a philosophy and soon translated into the 168 collection. The collection is based around simple sophisticated pieces with subtle details that make it personal and lived in. The value is evident in the signature detailing, brass buttons, patchwork, and added textures.

The Burton line will be produced in three waves starting with the first wave in time for Christmas. The first wave includes vintage inspired polo shirts and t-shirts with frayed hems and soft, pre-washed fabrics. Jeans, cargos and hoodies are also included in the December shipment. All pieces are designed to mix and match so they can easily be thrown into a duffle bag for a weekend away.

Waves 2 and 3 of the line take on a more regal feel with the addition of the 168 coat of arms logo. Patches and silk-screens are added to pre-washed shirts, polos and t-shirts.

Jane Williams, senior Burton buyer on brands has said, “The 168 line provides the Burton customer with a twist on our main range by offering a full collection that can easily be mixed and matched. We’ve used excellent quality fabrics that get softer and more attractive as they wear. We feel it’s an excellent balance between offering our customers unique, design-led products with a huge hit of comfort and value.”

Z brand designs, produces and develops clothing that embodies a casual lifestyle driven by adventure and curiosity. 168 is an exciting new line that takes this ethos and tailors it to the busy lifestyle of the Burton customer.

Via EPR Network
More
Apparel & Fashion press releases

Trewano Launches Exclusive Collection Of Jeans

The acclaimed, hot jeans designer in Europe, Christiano Argentini and Sieron C. displays his latest collection of club and street-wear jeans online. The Two designers jeans are not only the most sought after jeans in Europe but have made a niche in international market too. Trewano launches this exclusive collection of Trewano jeans on demand from lovers of designer jeans in Paris, Hong Kong, Moscow, Berlin, Rome and other parts of the world.

Jeans are very popular casual wearing around the world. Since its inception in 1850, there are many styles, designs and colors of jeans but nothing could snatch its rough-tough status from it. It was first made to withstand wears & tears of some laborious tasks that its wearer had to carry out. It still withstands this rigorous nature and even put the same tag on its wearer – the rough tough guy. Designer jeans, because of its unique styles and low-price are also equally popular to branded jeans.

Trewano, the Italian jeans designer, answers all the fashion statements of zippy, zingy and zesty youth with ultimate, individualistic and exotic collection of designer Denim jeans. The designer is known for putting exceptional style and attraction in his jeans. “I just feel that they are specifically made for me” says Brian “I feel great in Trewano’s denim” he adds. “These jeans perfectly reflect my passion for life” says Carl another Trewano fan.

The collection on display include “Die is certain Life is Not”, “Tribal Devil”, “Sexy Rose”, “Casanova”, “Vulcano”, “The Worker” and other club and street wear jeans. The designer wears are available for men and women from 15 to 40 years of age.

Since 1999, Trewano is a reputed brand in designer jeans in Europe and most bought brand among teens and young in Germany, Holland, France, Russia, Spain and Italy. The popularity of Trewano designer jeans can be judged by the fact that the new designs are awaited every week and picked within a few days of their launch. No stock lasts longer than a few weeks on-line. “This also prompts us bring up more and more new designs every week” says The Manager of Trewano Chris Leon.

Trewano jeans are cut from the best denim available in Europe and sewed with a thread powerful and elastic enough to withstand any stretch or skew in the shape. Every stitch counts. The jeans are made to fit from a tribal rebellion to a more formal leader in the herd.

Trewano jeans, for both men and women, can be bought only in esclusive designer stores. If you want to see the collection visit the website www.trewano.com.

Via EPR Network
More
Apparel & Fashion press releases

French Connection, The High Street Clothing Specialists, Has Delivered Details Of Its Ladieswear Collection For Autumn/Winter 2009

French Connection has injected a casual diffusion range into the main collection, paying special attention to cut, fit, premium materials and quirky little twists.

The casual diffusion line is a collection of everyday pieces. Womens T-shirts take on a new form with oversized proportions adorned with abstract and playful prints. Special attention has been paid to denim with ultra skinny indigo wash to 80s bleached stone wash jeans. Playful outerwear continues with wet look hooded bombers and subtle zebra print drawstring parkas.

The main French Connection collection introduces a range full of diversity that fits together in unexpected ways. Underpinning the range is smart attention to detail, a rarity that you only find with vintage.

Lorna Perrin, director of marketing and PR at French Connection, said: “This season we have concentrated on key trends including the 80s with shoulder pads, deluxe sequin embellishment, exposed zips and fierce tailoring while giving everything a French Connection twist. Leather jackets, pencil skirts and trousers have added a tough luxe edge to the collection.”

Dresses have evolved in both sharp tailored fabrics and draped jersey with totally tropical prints. Necklines are square with shoulders given 80s power woman presence, with skirts staying tulip with front pleating and wrap over detailing. Eastern China vase prints adorn strapless dresses and oversized box shifts. Womens knitwear creates easy-to-wear versatile styles with geometric contrasting panels. Knitwear is u p d a t e d with kitsch and vintage embellishment, overlapping loop details on collars and cuffs and faux fur trims.

The outerwear range is inspired with new silhouettes, f r o m oversized masculine designs in mustard hues, a little red riding hood swing style to grey with solid military hardware. Exaggerated proportions are also evident in collars, bell sleeves and strong empire lines. The classic leather jacket is given a new slim line edge with super soft leather and gold fastenings.

Owl, wolf, tiger and rabbit prints give a playful nod to this year’s bicentenary of Charles Darwin’s birth, appearing cleverly across silks, t-shirts and shirts. The collection is drawn together in an autumnal colour palette of greys, black, mustard and rich red with splashes of tropical brights and high shine metallics.

About French Connection
French Connection was founded in 1972 by Stephen Marks who set out to create well-designed women’s clothes that would appeal to a wide audience.

Via EPR Network
More Apparel & Fashion press releases

Neurotica Capsule Collection By Topshop

Topshop has announced that the independent fashion label Neurotica has produced an exclusive capsule collection, Neurotica for Topshop, which will launch nationwide on 21st August 2009.

Neurotica Capsule Collection By Topshop

Neurotica is a concept driven British fashion label, founded in 2007, which specialises in original illustration, intricately hand printed pieces with a “dressed up/dressed down” aesthetic and textiles that explore the contrast between the sweet, the sinister and the beauty in the everyday.

Pieces by the London based label are already currently stocked in a number of select boutiques in the US and UK, most notably the concession basement at the Oxford Circus flagship after it was quickly spotted by Topshop’s buying team in 2008.

All the pieces produced by Neurotica are made in limited numbers and produced entirely in the U.K f r o m high quality fabrics, and f r o m August 2009 Topshop customers across the UK will be able to get their hands on a collection designed exclusively for the store by Neurotica.

The new five-piece collection features Neurotica’s distinct signature aesthetic of hand-drawn illustration and soft jersey textures, and joins it with sexy and playful styling, cleverly translated via dainty embellishments. The pieces offer fashion forward originality and flattering wearability.

Highlights include a sparkling silver lightning print, appearing on both a body suit and a fine jersey oversized tee, a delicate bamboo repeat print on a contrast panelled vest dress and a deliciously soft oversized sweater featuring heart shaped appliqué.

About Topshop
Topshop was established in 1964 and is part of Arcadia Group Ltd. Sir Philip Green became owner of Arcadia Group Ltd in 2002. Topshop is continually recognised as being an authority on women’s fashion, having won several awards for design reputation and new service. Topshop delivers everything f r o m basics like jeans to cutting-edge designer wear, dressesheels, maternity, baby wear, tall and petite ranges and even skiwear.

Via EPR Network
More Apparel & Fashion press releases

Dad’s Army T-Shirts For Father’s Day By Burton

Burton, leading high street retailer of men’s fashion, has launched a limited edition ‘Dad’s Army’ t-shirt in conjunction with armed forces charity – the British Forces Foundation.

The new t-shirt has been designed to help support the British Forces Foundation, (BFF) and is being made available in 47 Burton stores and online. Burton, the mens fashion retailer, has pledged that for every one of the t-shirts, it will make a donation of £1.50 to the charity, in an effort to raise an overall donation of around £10,000.

The British Forces Foundation was set up in 1999 and aims to support all personnel currently serving in the army by providing them with quality entertainment to encourage high spirits and greater enjoyment of duty. The charity appeals to performing artists like musicians to travel to different countries and entertain soldiers, pilots and sailors while they are away from home.

Founded and still supported by the entertainer, Jim Davidson, the BFF has helped entertain women and men in the armed forces for the past 10 years and is now teaming up with Burton in an attempt to encourage more donations in honour of this year’s Father’s Day. The present initiative aims to support families where the fathers are in combat, around Father’s Day, a time when the gap left by their absence can be felt especially hard by partners and children.

The new Burton’s “Dad’s Army” t-shirts will provide a fitting dedication to those men currently serving overseas who have families awaiting their return and it is hoped by Burton that the money raised for the charity will help to reduce the impact and feelings of separation which can be felt by the families of service men around Father’s Day. Burton will also be offering a 10% discount to all customers with a valid MOD card in select stores until 31st July. Please see website for details and locations.

About Burton
Burton was originally founded in 1903 under the name The Cross-Tailoring Company. It quickly became popular and expanded into hundreds of outlets and factories across the United Kingdom. Today, it is a staple on most high streets and a popular retailer for mens clothing, including tailoring, casual clothing and mens shoes, shirts and jeans.

Via EPR Network
More Apparel & Fashion press releases