Category Archives: Men’s Fashion

Moonbasa and ITA to Bring U.S. Fashion Brands to China

Partnership Provides New e-Platforms for Brands Interested in Selling to China

Los Angeles, CA, 2016-Aug-09 — /Fashion-Talk/ — The International Trade Administration (ITA) has partnered with Moonbasa, a large China-based e-commerce company, to support a digital platform dedicated to U.S. brands interested in selling to the Chinese market. This will provide U.S. companies with an opportunity to open a web store on Moonbasa’s e-commerce platform, and also give them an opportunity to participate in a three-day online-to-off-line (o-to-o) experience at Moonbasa’s flagship digital store in Shanghai.

According to Kim-Bang Nguyen, Director, Export Promotion and Strategic Business Alliances for the Office of Textiles and Apparel (OTEXA) at ITA, “China is a difficult market to penetrate, especially for small- and medium-size businesses. We believe Moonbasa, an e-commerce platform with a dedicated ‘U.S. Brand Mall’ and full-service commerce solutions, is an effective way for these businesses to create a new channel of distribution in China.”

Moonbasa is a China-based fashion-only e-commerce platform with an all-inclusive turnkey service. It launched a ‘U.S. Brand Mall’ last year supporting more than 25 small-to medium-sized U.S. brands. Such brands currently on the platform include Ocean Current, Taylor and Sage, Janet Chung, Band of Gypsies, and Halo. An o-to-o operation, Moonbasa is slated to open 15 more brand stores this year.

Moonbasa will be exhibiting at WWDMAGIC in the Las Vegas Convention Center August 15-17 in booth 73500 Central Hall, and welcomes U.S. fashion brands to learn about this opportunity. Brands can also contact Barbara Graff, bgraff@moonbasausa.com or Kim-Bang Nguyen, kim-bang.nguyen@trade.gov
for additional information.

Contact-Details:
moonbasa logo
Moonbasa/barbara graff,
2300 E. 11th st.,
p: 805-630-0585,
graff@moonbasausa.com,
www.us.moonbasa,com,
www.moonbasausa.com

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Apparel Designer seen on Madame Noire’s “Ask a Black Man,” announces Summer 2015 promotion!

New York, NY, June 02, 2015 — /FASHION TALK/ — The rising apparel line, Black Mote, has announced the promotion of their summer 2015 “Honey Lips” and “Honeycomb Hideout” pieces. The two designs are available on their website for purchase as of today.

Since their launch in August 2012, this promising apparel line has been designing trendy graphic pieces each season that seem to be quite popular throughout NYC thus far. There doesn’t appear to be any rhyme or reason between the varieties of the designs other than the consistency of a bee that appears in many designs and in their brand’s logo. The brand’s goal is to provide consumers with the mindset to “dress outside of the box.”

“I’ve never really been comfortable living within the rules and that personality trait displays itself in my designs. I wanted to give the world an alternative look for their wardrobe. I feel like most people tend to buy clothes that only represent one of their personalities, and I don’t know anyone that only has one side to them,” said apparel designer and CEO Todd Hinds.

From casual to business, Black Mote’s collections are starting to ignite interest in boutiques around the city. The majority of their sales come from their website and social media pages where their customers get the opportunity to see images of the pieces in different settings before placing orders.

“I’m not sure if we’re going to get into major retail stores, but I’ve been working on a collection that my sales team will pitch to several retail stores this coming fall. I hope that I can find a company that can share my vision and that I can build a fruitful collaboration with.”

Most of the apparel pieces that are available in boutique stores throughout the city are from the Todd Nathaniel line. The company plans to allow shoppers to purchase these custom designed pieces this summer after the completion of the “Todd’s Closet” section of the online store.

The public got a peek at the clothing designer’s “persona” when he recently appeared on Madame Noire’s popular series, “Ask a Black Man” season 2. Hinds shared his male point of view on a variety of topics but is also anticipating launching an online web series where he can share opinions and details on the growth process of his brand, Black Mote.

 

Media Contact:
Serena Smith
Black Mote, Inc.
www.blackmoteinc.com
https://www.facebook.com/BlackMoteInc
www.instagram.com/BlackMoteInc
blackmoteinc@outlook.com

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Balluun Introduces New Social Business Platform To Empower Fashion Designers To Create Impact For Their Brands And Businesses

Leading up to the 2012 MAGIC show, social business upstart, Balluun, today announced its patent-pending technology platform for emerging fashion designers and the wholesale marketplace. On the same day, Balluun announced a new advisory board member, fashion maverick, Nicole Miller. “We are so honored and excited to be able to tap such a visionary innovator and designer to add to our distinguished group of advisors,” said Peter Koch, CEO of Balluun. “She will bring an invaluable perspective, aesthetic eye and reality check to our overall effort.”

Balluun is the future of commerce for fashion, as we know it. Fashion designers who are Balluun members can easily upload their collections on Balluun’s website prior to the show and take advantage of Balluun’s mobile app to display specifications of their lines and conduct transactions with buyers online at the show.

Balluun’s focus is the world of fashion and redefining how fashion is accessed, experienced, shared, purchased and sold in the real and digital worlds. Some of Balluun’s primary features and benefits include:
– Balluun provides the ability for sellers to share product updates and entire collections and for buyers to view and discover new designs and track product trends.

– Balluun enables buyers to communicate directly with the sellers before, during and after creating a purchase order.

– Balluun accommodates all terms and forms of payment traditionally found in the fashion industry.

– Balluun records all of the information for the seller and the buyer, and all order information is maintained online for easy reference anytime, anywhere.

“Balluun is truly game-changing for young fashion designers who want to create impact with their brands and build businesses within an increasingly competitive climate.” said Peter Koch, CEO of Balluun. “With the continued evolution of the internet, the cloud and social networking, Balluun has been able to develop transformative ways to do business.”
Brief Balluun Product Snapshot

Visually Rich Marketplace To Show & Share Collections- Balluun provides a robust platform on which designers/manufacturers can sell their products and independent retailers can shop for products in a visually rich digital environment. Social Business Community All Your Own- Balluun’s platform is optimized for ongoing social inter-action and like an in-person interaction, people communicate with one another back and forth while purchasing goods. Balluun accomplishes this and deploys technology to thread the communication exchange throughout a transaction. The Paperless Office- Balluun enables designers, retailers and manufacturers the ability to search products by price and style, review line sheets and collections, create and pay purchase orders online. Balluun provides a hassle-free digital option from paper-based lookbooks/catalogs, business cards and order forms in a social business solution.

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Style+Life+Fashion, the Newest High Fashion Blog in Maryland

Maryland fashion stylist, beauty expert and blogger Kimberly West has launched Style+Life+Fashion (http://stylelifefashion.com) which will bring together all facets of high fashion, lifestyle, and personal styling. Style+Life+Fashion will publish numerous articles for women of all ages and walks of life in order to share information that will help readers in achieving their desired level of style, personal wellness and life happiness. Kimberly being a personal stylist and wardrobe consultant, Style+Life+Fashion will also serve as a platform to highlight the success and look of Kimberly’s clients, as well as to share ideas on personal style.

Style+Life+Fashion will be one of Maryland’s first international high fashion blogs and will help further cement the relevance of Maryland’s rapidly growing fashion scene and industry. Over the last few years, Maryland has produced high visibility events such as Baltimore Fashion Week, and most recently the Fashion Awards Maryland. Style+Life+Fashion will be one more avenue that will allow the expansion of the Baltimore based fashion scene. For more information, visit http://stylelifefashion.com/info/

Style+Life+Fashion is the brainchild of Kimberly West, an image consultant, fashion stylist and beauty expert. Although Kim started blogging as a hobby due to her love for Fashion, she quickly gained a loyal following as a respected industry expert and contributor for numerous fashion websites. A Fashion Educator by trade, Kim seeks to provide the latest trends as well as educate consumers about all aspects of fashion. Kim has done fashion interviews with well known industry experts such as Julie Weiss, Clinton Kelly, Gianni Rich, and Darius Gibbs. She has also collaborated with Glamour Magazine, Harper’s Bazaar, and Macy’s, and worked to stream digital content and video for New York Fashion Week 2010. Kim holds B.S. and M.S. degrees in Fashion Merchandising and Design from Alabama A&M University.

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AllSaints Spitalfields Celebrates the Opening of Berlin Fashion Week

On Monday, AllSaints Spitalfields celebrated the launch of Berlin Fashion Week with an in-store party at their Friedrichstrasse store in the city, with some of the most popular figures in fashion and music in attendance. The party, which included entertainment from Azari & III and Danny Red Rack’em, also gave guests the chance to have a sneak peek at AllSaints’ new Autumn Winter 2012 collection.

A spokesperson for AllSaints comments: “Our Berlin Fashion Week launch party at Friedrichstrasse was a great experience for all invited; we had some great music from Azari & III, while our guests also included the German model, singer and actress, Eva Padberg, Blitz Kids and Ben Ivory. Of course, for us, the highlight of the evening was the unveiling of some of the key pieces from our new Autumn Winter 2012 collection, which won’t be launched until July 19 and from the feedback we got from our guests on the night, we are confident that our latest collection will live up to our fans’ great expectations.”

As well as enjoying a look at the new Autumn Winter collection, guests at the party were also treated to 25 Euro Gift Cards to spend on the new collection in store, and indulged in a selection of Babuska vodka cocktails and bottles of Tiger Beer. With this successful party over, and with the official launch of their long-awaited new collection two weeks away, AllSaints are not only looking forward to their next launch, but also hope the event will further cement their position as a brand that’s not only passionate about fashion, but also has a fascination with music too.

The spokesperson for AllSaints continues: “At AllSaints, we see music and fashion in the same light; we love both equally, and we think that they are linked in a number of ways. Because we care about music, we launched our popular Basement Sessions featuring exclusive interviews and performances from some of the music world’s most-popular and legendary artists. Our Berlin Fashion Week launch party was a great way to give the people of Berlin something back, we love the city, its culture and its people, so why not share our love of music and fashion with them during this exciting time?”

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WorkinFashion is a Fashion Job Sensation!

WorkinFashion – The professional network for the fashion industry launched in mid January 2011 after just over 10 months, the website now has thousands of fashion professionals registered seeking jobs in fashion, retail and modeling.

WorkinFashion is fast becoming “the website” to advertise fashion jobs or look for work in the fashion industry.

Managing Director Simon Golding said “I am delighted by the growth of the network; it’s amazing to think that from a cold start WorkinFashion now has hundreds of fashion jobs receiving thousands of applications every month. I think what appeals to fashion recruiters is our simple pricing structure, it’s a one off fee of £200 for a year’s recruitment advertising, recruiters can post as many jobs as they want all year round for less than the price of one fortnight’s job advert on our competitors sites….It’s common sense to use us”.

WorkinFashion combines all the best features of a social network and a specialist fashion, modeling and retail jobs portal. The site offers specific profiles for fashion professionals, models, companies and recruitment agencies working in fashion and related industries.

Fashion job seekers start a free career profile to search fashion jobs, get scouted or simply to network with other fashionistas and companies working within the fashion industry.

Prospective models and fashion designers can upload modeling or design portfolios, browse casting calls and build up contacts within the fashion industry. Fashion brands, retailers and Model agencies can create company profiles on Workinfashion to promote brand awareness, publish press releases in the news section and recruit new talent for permanent or temporary fashion jobs.

WorkinFashion is already working with the majority of top fashion recruitment agencies, advertising over 700 fashion vacancies in areas of the industry ranging from fashion retail, design, buying, and merchandising jobs plus many more. IF you are looking for a fashion job or need to advertise fashion jobs, then we hope to see you joining us on WorkinFashion, register your personal, model, agency or company profile online at workinfashion.com or If you require further information please call (+44) 8 44 544 1550 or email info@workinfashion.com.

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Extensive New Showroom and Huge Fashion Show Party for Emporium

In the long and winding fashion market, the two partners involved in young fashion manufacturer Emporium have respectively been in the business since 1985 and 1999 – a wealth of experience and impressive insight that they have channelled into their latest project. This impressively unique fashion company provide made in Italy lines to the customers directly; a fashion wholesale specializing in the service of fast fashion and convenient pre-order selection.

Whom and What For

Furthermore, it is clear that this brand new fashion line is aimed at the young men and women of today – those who are interested in remarkable quality clothing whilst retaining the essence of style for this modern age. Emporium aims to spread this message through their production and distribution services that they will be able to offer in the near future, augmented by the opening of the new showroom which will be introduced by a huge after presentation party.

12 th of September 2011 Big Fashion Show in the new showroom located in Bologna Centergross Bloc 22E with Buffet and Presentation of new 2011/2012 Fashion Collection

The company have been seen to be able to adapt quickly and effectively to what can only be described as the mood swings of the European fashion industry, distributing stylistic and astounding pieces of artistic fashion in a positive and progressive manner. This is important in their goal of young fashion wholesale, and an attribute which these two experienced partners have portrayed to be one of their strongest and most appealing points of business.

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ASOS Launches Mobile Site

ASOS has launched its debut mobile site ahead of the Christmas retail shopping season.

In response to a significant incre

ase in ASOS customer visits via mobile phones – which doubled from accounting for 1.5% of all ASOS visits through the main website in January 2010, to 3% last month – the mobile site has been designed to work across all mobile devices including Blackberry, Symbian, Android and iPhone operating systems.

Additional figures report 24,000 ASOS orders have been processed over the last six months through mobile ‘phones using the main website, with 175,000 visits to the site from mobile devices in a typical week.

Customers can directly access the mobile site using the URL m.asos.com but will also be redirected to the mobile optimised version of the site should they type www.ASOS.com.

The full ASOS range and popular features, including “Save for Later” and multiple refining options, are offered. Integration with the existing ASOS checkout and customer accounts has been incorporated to further streamline the user experience.

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Fairtrade Clothing Brand Wombat Combats Carbon Emissions

Fairtrade clothing brand WOMbat has signed up to IT hosting company Rackspace, who in turn have planted trees on their behalf in a bid to neutralise carbon emissions.

The move is in line with WOMbat’s Ethical Policy, which sets high ethical and environmental standards both for itself and for its partners and manufacturers. With the aim of cutting carbon emissions from IT and business servers, Rackspace works with the International Tree Foundation (ITF) to plant trees across the UK every time a new client signs up to its IT hosting services.

Victoria Tingey from WOMbat said: “We are really pleased to be able to bring our IT systems in-line with our Ethical Policy and the other areas of our business; Rackspace’s partnership with the ITF has allowed us to neutralise our carbon emissions as far as possible by planting trees in the UK”.

WOMbat’s latest range of fair trade clothing counts television presenter and all round funny-man Justin Lee Collins amongst its customers, with the popular celebrity spotted wearing one of their cool men’s hoodies on his recent channel Five documentary ‘A Song for Justin’.

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TES S/S 2011 Men’s Luxury Accessories In Alligator And Calf Colored By Hand

ES www.tessrl.it announces the first collection of up and coming designer Marco Vaccari. The collection will be presented at the TRANOI Parc Royal Showroom for 4 days during the Paris Menswear Fashion Week, June 24th – 27th. The collection is open to guests of the TRANOI Fashion Tradeshow.

TRANOI is an exclusive Fashion Tradeshow marked for its ability to launch unknown designers into household names. Far from the commercial mass Fashion Tradeshows, it focuses on emerging talent and authentic innovators.

In a few short months TES has received international acclaim, with distribution through luxury department stores L’Eclaireur in Paris and Strasburgo in Japan (Ginza).

TES is also opening distribution in the Middle Eastern, Russian, Asian, American and European markets via collaboration with the Damasco Showroom located at Via Senato 6, Milan, Italy www.damascosrl.it.

The Spring Summer 2011 Collection represents a masculine approach to the contemporary. Through 4 lines:

TRADIZIONI, Traditional craftsmanship

REVERSIBILE, Reversible belts in super soft calf leather

TINTO A MANO, Hand Colored alligator and calf leather

QUARTA LINEA, The 4th line offering a more robust approach to the men’s accessory

The collection is a union of couture, taking into consideration material, workmanship and liberty of form. The material itself, which is painstakingly sourced, hand treated, sewn and dyed, becomes a point of departure for a dandy and refined man.

Creativity is rarely enough to create luxury. The TES Men’s accessory is an intersection between the skilled ability of the Vaccari family, experts in the field of belt and wallet creation and design of 28-year-old Marco Vaccari.

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Get Set For Summer With Webtogs

As spring moves toward summer it’s time to shed some layers but keep an eye open for those inevitable showers. Webtogs present a selection of versatile and stylish seasonal outdoor clothing f r o m leading brands The North Face and Merrell.

Get Set For Summer With Webtogs

The North Face Peregrine Jacket is ideal for changing seasons with its hybrid performance and design. The combination of Windstopper Softshell with Apex Aerobic inserts keeps April showers and cold nights at bay whilst remaining breathable as spring gives way to summer.

Nothing signifies the change of season more than the convertible pant, and the Paramount Peak Convertible Pant is a superb example of the versatility of good design and fabric choice. Abrasion resistant and UV resistant the full length trousers are ideal for trekking or just walking the dog, but if the sun does make an appearance the lower legs zip off to give a pair of stylish ten-inch shorts.

The perfect compliment for convertible pants, The North Face’s long sleeved Ventilation Shirt is as good on the British hills as an expedition to Africa. With built in UV protection and a handy double up collar the Ventilation Shirt is designed to make walking in warm climates comfortable. Smart enough to wear out on the town but abrasion resistant and quick drying the Ventilation Shirt also uses strategically placed mesh panels at the yoke, sides and underarm to maintain a comfortable temperature.

With the snows of winter a fading memory and it’s time to drop the heavy boots and look for some lightweight, comfortable, footwear for the hardening terrain of summer. Merrell have an enviable reputation for producing supremely comfortable and durable approach shoes ideal for the British summer, yet protective enough to handle spring showers.

The Merrell Intercept shoe is a classic shoe that combines classic comfort, style and function with a combination of Nubuck leather and synthetic materials on a sticky rubber Vibram sole. Using Air Cushion technology and an anatomical footbed the Intercept will give day-long comfort, with the sticky rubber sole with 4.5mm deep lugs taking care of grip on almost any surface.

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Easter Events A Plenty At Fair Trade Clothing Company WOMbat Clothing

Outdoor and fair trade clothing retailer WOMbat Clothing has a busy few weeks ahead during the run up to Easter with many in store events currently being scheduled along with contests where you could win either a discount voucher for the great range of fair trade and organic clothing at WOMbat or some Easter appropriate alternatives such as Fair Trade Chocolate!

As many of WOMbat’s clothing is designed with the active and extreme sports enthusiast in mind WOMbat have used this influence to put a twist on the popular Easter Tradition of painting eggs. The “Egg-Streme Sports” contest is being held in each WOMbat retail store where entrants are encouraged to decorate eggs to resemble familiar sports such as Canoeing, Snowboarding or any other creative ideas.

All store managers will be uploading pictures of each entry onto the relevant store specific Facebook pages for fans to vote on which egg is the best, funniest or most creative.

WOMbat’s Victoria Tingey said: “We’re really excited about the Easter events we’ve got planned in our stores and look forward to seeing a range of wonderful egg designs produced by our customers to be presented in each of our stores.”

“We’re even able to help increase the awareness of Fair trade products such as the many clothing items we sell in our stores and online as well as being able to provide our entrants with the opportunity to win some fantastic Fair Trade prizes including Fair Trade chocolate!”

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Webtogs Introduces A Collection Of Footwear From Merrell Shoes

To welcome in the Spring Webtogs introduces a collection of footwear from Merrell Shoes, renowned worldwide for their innovative and stylish approach. Instantly recognisable with their revolutionary design and distinctive logo, Merrell shoes Merrell shoes have built an enviable reputation for comfort and performance.

The Merrell Jungle Moc is an innovative men’s slip-on shoe that combines classic brushed pigskin leather with a unique Jungle Runner sole pattern and sticky rubber. Using Air Cushion technology and an anatomical footbed this stylish and supremely comfortable shoe has the feel of a glove for feet whilst giving day long support.

The Merrell Apollo shoe combines outdoor technology with city centre style, marrying a Vibram Adventure sole with a waterproof pigskin upper. The carefully matched colours blend upper and sole almost seamlessly giving a smooth and stylish look whilst below the surface an injection moulded arch shank, air cushioning and 4.5mm footbed take care of comfort all day long.

Equally at home on the high street or the hillside the Merrell Intercept is a classic shoe with a distinctive Merrell touch. From its stylish leather upper to an AEGIS Antimicrobial lining the Intercept is a shoe designed to perform day in day out in comfort . An Ortholite anatomical footbed adapts to caress the feet for day long pleasure, with a Nylon 6.6 injection moulded arch shank and air cushion midsole to provide support and flexibility whatever the terrain. A classic Vibram sole with 4.5mm lug depth and sticky rubber give the Intercept the grip to complement its stylish looks and comfort.

Designed specifically for women, the Merrell Siren Sync uses a triple density compression moulded EVA footframe and an air cushion midsole to make a shoe with comfort as a priority. A Nubuck and mesh upper, treated with an antimicrobial coating, gives impressive breathability whilst a Vibram TC Rubber sole gives grip to make the Siren Sync as functional as it is comfortable.

The Chameleon Wrap GTX XCR takes lightweight, waterproof walking shoes to a new level, following a tradition of the legendary Merrell Chameleon family. Using a Gore-Tex XCR membrane in fine pigskin leather this shoe is built to perform whatever the weather, and designed to last with protective rubber rands above high durability synthetic moulding. Comfort isn’t sacrificed for the performance levels, with Defense mesh panels helping maintain a comfortable temperature whilst the foot sits on a contour hugging bed. Ideal for multi-activities or long distance trails the Chameleon Wrap GTX XCR is destined to be a top seller.

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Base London Serve Up New Young Fashion Brand ‘Fish ‘N’ Chips’

Base London, men’s footwear brand, has launched a new young men’s fashion brand Fish ‘N’ Chips by Base London for Spring Summer 2010. A range of graphic heavy, printed canvas shoes and boots, inspired by music and modern youth culture, make for a new move into a different sector of the footwear market by Base London.

The Fish ‘N’ Chips by Base London Summer 2010 collection offers a veritable feast of footwear courses with geometric, floral and 80s influenced prints all on the menu. Served up as a selection of lace ups, slip ons, and lightweight boots, all on an original rubber sole and displaying a distinct gingham tablecloth printed inner sock. The Fish ‘N’ Chips collection is available to buy f r o m the Base London online shoe shop.

The Spring Summer 2010 collection launches with a selection of styles, aptly named after the courses found on the menu in the nation’s traditional and favourite take away. Cod, a lace up canvas style, with a tough durable rubber sole is complemented neatly by Wrapped, f r o m the Chips range, a casual wing tip canvas shoe displaying intricate brogue detailing and a fresh colour palette.

Highlight pieces f r o m the Fish ‘N’ Chips collection comes in the form of Peas, revealing a wide and varied colourings as well as 80’s inspired graphic prints on a classic college pump style silhouette complete with a leather toe cap and Wallys, a classic lightweight canvas deck shoe, bold in colour and strikingly detailed.

Other styles for Spring Summer 2010 include Scampi, a low profile lace up shoe and f r o m the Sauces range, Ketchup, a versatile trend led lo-boot style.

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WOMbat To Reward Adventurers With Massive Clothing Giveaway

WOMbat, the UK’s leading ethically-sourced adventure clothing retailer, has announced it’s giving hundreds of pounds worth of clothes away for free.

The Cheshire-based company sells a wide range of tough outdoor clothing from hoodies to wellies and critically, cares how its clothes are made and the effect they have on the environment. In a bid to find other people who share the same ideals, WOMbat is asking like minded adventure lovers to make themselves known.

The team at WOMbat know full well they would rather be climbing a mountain or paddling a river than filling in a form. So, in order to tempt adventurous types to give up a few minutes of their outdoor time and fill in their details on the website, they’re giving away £250 worth of vouchers.

Everyone who signs up at WOMbat’s website between now and May 31 will be entered into the prize draw and have the chance to get their hands on hundreds of pounds worth of adventure clothing, absolutely free.

WOMbat’s Victoria Tingey said: “Our business is based on providing tough, well-made adventure clothing to people who love the outdoors and want to look good whether they’re hanging off a rock or jumping out of a plane.

“To make sure no one in the supply chain has poor working conditions or is exploited, we only stock ethical clothing from trusted suppliers and manufacturers. We also make sure our clothing doesn’t hurt the environment, which is why over half our stock is either fair trade clothing or made from organic materials.

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Orlebar Brown and Monocle Magazine Launch 2nd Limited Range of Designer Swim Shorts for 2010

London based Orlebar Brown, in collaboration with Monocle Magazine, have launched two limited edition versions of their classic tailored, mid-length Bulldog swimming shorts.

Orlebar Brown and Monocle Magazine Launch 2nd Limited Range of Designer Swim Shorts for 2010

These exclusive luxury swim shorts are available in two different shades of green; the bright and eye catching “Green Flash” and the darker, more mysterious “Spirulina”.

Both share the classic features that have made Orlebar Brown shorts the must-have addition to discerning wardrobes, though the colour scheme and the Monocle hip tag are only to be found on this highly limited edition run.

Only three hundred of each style of shorts have been created, and news of this special collaboration has already spread fast. The shorts are solely available on the internet, from the Orlander Brown website and from Monocle online. Other stockists will not be carrying these styles.

Green has been marked as the “it” colour for 2010 – not only does the colour represent renewal and new growth (recently of course it has also become the symbol for the environment), but it is also the easiest colour for the eye to see, which results in its restful, comforting qualities.

Orlebar Brown expect that their limited edition run of classic tailored swim shorts in two different shades of green will combine the timeless style that their shorts embody with the colour hotly tipped to define this year.

Each pair of shorts is available via the Orlebar Brown website, and from Monocle Online, priced at £125.

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Introducing The Benchmark Designer Ring Collection, Now Available At Just Men’s Rings

JustMensRings.com is proud to announce that they will now be offering the Benchmark collections of 10K and 14K gold, palladium and platinum rings. Customers of JustMensRings.com will now be able to purchase these high quality men’s rings at the most competitive pricing available online.

Benchmark Rings has a forty year history of being the “wedding ring specialists”. Everything they do is fueled by their desire to create the highest quality rings, engineered for comfort and lasting beauty. As the first company to introduce“comfort fit” rings to U.S. consumers, Benchmark is also known for their commitment to innovation and customer care. Benchmark is one of the few manufacturers to have mastered the technology of precision setting, a process that allows as much of a diamond’s surface to be displayed as possible, without sacrificing the security of the stone. In essence, their rings are “engineered for perfection”, a fact that Benchmark takes pride in maintaining.

Benchmark offers something that many other companies do not – a Lifetime Guarantee. This means that once a customer registers their ring with Benchmark, they will repair or replace it at no charge, as long as the damage is sustained during normal wear. In addition, if a customer’s ring size changes, Benchmark will resize the ring free of charge.

Like Benchmark, JustMensRings.com has built their business on offering a large selection of only the finest men’s rings, and they stand behind everything they sell.

JustMensRings.com is known for their innovative collections of classy and creative rings, f r o m the simplest wedding band to edgiest fashion ring. JMR focuses on prime quality, affordable men’s rings, available in all sizes – even those hard-to-find large sizes. Because they only sell men’s rings, JustMensRings.com spends a lot of time getting to know their customers and what they want. Through a combination of customer care and personalized service, JMR has been able to fine-tune their selection of rings to be sure they are offering only the highest quality products to meet the needs of their customers.

As an Internet-only retailer, JMR is committed to providing a comfortable, simple and secure online shopping experience, and their customers have come to expect high standards of service, selection and quality when they shop at JustMensRings.com. For these reasons, the addition of the Benchmark men’s ring collections is a very important enhancement to the company’s niche market position.

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Burton Launches 168 Collection

Burton, a leading men’s fashion retailer in the UK, has launched 168, a new clothing line available in selected high street stores and online at Burton.co.uk.

Working with American based Z Brand, Burton has developed a mix and match line of casual wear designed for the adventure loving man.

The name 168 was inspired by a backpacking trip to China. When written in Chinese, the numbers 168 are phonetically similar to Luck, Happiness and Prosperity and are thus used as the short form for these aspirations.

For the designers, 168 became a philosophy and soon translated into the 168 collection. The collection is based around simple sophisticated pieces with subtle details that make it personal and lived in. The value is evident in the signature detailing, brass buttons, patchwork, and added textures.

The Burton line will be produced in three waves starting with the first wave in time for Christmas. The first wave includes vintage inspired polo shirts and t-shirts with frayed hems and soft, pre-washed fabrics. Jeans, cargos and hoodies are also included in the December shipment. All pieces are designed to mix and match so they can easily be thrown into a duffle bag for a weekend away.

Waves 2 and 3 of the line take on a more regal feel with the addition of the 168 coat of arms logo. Patches and silk-screens are added to pre-washed shirts, polos and t-shirts.

Jane Williams, senior Burton buyer on brands has said, “The 168 line provides the Burton customer with a twist on our main range by offering a full collection that can easily be mixed and matched. We’ve used excellent quality fabrics that get softer and more attractive as they wear. We feel it’s an excellent balance between offering our customers unique, design-led products with a huge hit of comfort and value.”

Z brand designs, produces and develops clothing that embodies a casual lifestyle driven by adventure and curiosity. 168 is an exciting new line that takes this ethos and tailors it to the busy lifestyle of the Burton customer.

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Patricia South Offers Free Wedding Gowns For The Recently Unemployed

In an effort to brighten the economic outlook of the recently engaged brides that have lost their job in the last 90 days and are looking for a job but do not want to postpone their special day.

The idea to give dresses to struggling brides came to South as she inventoried her beautiful selection of gowns in the 11,000-square-feet wedding center. She found that many designer sample gowns – some that had cost as much as $3,000. South thought, “What a shame that these gowns couldn’t be used by someone in need.”

Dresses in a variety of sizes f r o m designers Amsale, Jim Hjelm, Rena Kohl, Bellisima, Allure, Jacqueline’s, Pronovias and Maggie Sottero are included in the giveaway.

Patricia South is offering select designer wedding gowns f r o m her stock to deserving brides struggling to afford the wedding of their dreams, on Wednesday and Thursday October 7, 8 and 14, 15, f r o m 4-8 P.M. to deserving brides struggling to afford the wedding of their dreams.

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French Connection Has Revealed The Details Of Its Menswear Range For Autumn/Winter 2009

The season starts off with a prison story, presenting styles and details with a heavily distressed penitentiary influence. The collection then moves on to revel in a horror theme where colour, texture, and print work symbiotically to convey the move in to darkest winter. Finally, the range leads in to Christmas with a colourful and kitsch mountaineering inspired collection guaranteed to get you on the go.

French Connection enters the season with a nod to 1930’s workwear. Soft powder pinks and Oxford blues are complemented by micro spots and stripes and vintage bib or removable collar detailing. The mood darkens with the introduction of the Gothic, including Beetlejuice striped shirts, motor jackets in leather, or a maroon wool suit with white tipping and buttons. The mountaineering story provides technical down-filled removable linings, ropes and toggles, paired with fashionable gingham shirts and covetable knitwear.

Lorna Perrin, director of marketing and PR at French Connection, said: “For French Connection menswear we have focused on preppy chic blazers and shirts, while knitwear is given original design twists, and tailoring is fashion forward in quality fabrics and designs. The younger FCUK sub-brand leads the way in stylish streetwear with checked shirts, authentic denims, fun graphic tees and battered leathers.”

FCUK presents vibrant street sportswear with highlights of ‘pop’ colours. Bold dark wash denim and a base monochrome palette are livened up with bright piping on baseball jackets and bold prints. Bright colours prevail with hip-hop style retro track tops and alternative windbreakers with multi seams and jersey collars.

French Connection’s other main line, FC72, this season focuses on heavy detailing to liven up staples such as a cotton donkey jacket or denim dungarees. Overdying, paint-splattering, crushed knits, and heavy stitching all lend to a distressed penitentiary feel, solidified with a fun barbed wire stripe print. The season ends on a softer note, with brushed cottons and cosy bright chunky knits with fairisle detailing.

French Connection is also placing a high emphasis on men’s accessories this season. Men’s bags are the main focus, but a complete collection of ties, hats, cuff links and leather belts are also available.

About French Connection
French Connection was founded in 1972 by Stephen Marks who set out to create well-designed men’s clothing that would appeal to a wide audience.

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