Base London Serve Up New Young Fashion Brand ‘Fish ‘N’ Chips’
Base London, men’s footwear brand, has launched a new young men’s fashion brand Fish ‘N’ Chips by Base London for Spring Summer 2010. A range of graphic heavy, printed canvas shoes and boots, inspired by music and modern youth culture, make for a new move into a different sector of the footwear market by Base London.
The Fish ‘N’ Chips by Base London Summer 2010 collection offers a veritable feast of footwear courses with geometric, floral and 80s influenced prints all on the menu. Served up as a selection of lace ups, slip ons, and lightweight boots, all on an original rubber sole and displaying a distinct gingham tablecloth printed inner sock. The Fish ‘N’ Chips collection is available to buy f r o m the Base London online shoe shop.
The Spring Summer 2010 collection launches with a selection of styles, aptly named after the courses found on the menu in the nation’s traditional and favourite take away. Cod, a lace up canvas style, with a tough durable rubber sole is complemented neatly by Wrapped, f r o m the Chips range, a casual wing tip canvas shoe displaying intricate brogue detailing and a fresh colour palette.
Highlight pieces f r o m the Fish ‘N’ Chips collection comes in the form of Peas, revealing a wide and varied colourings as well as 80’s inspired graphic prints on a classic college pump style silhouette complete with a leather toe cap and Wallys, a classic lightweight canvas deck shoe, bold in colour and strikingly detailed.
Other styles for Spring Summer 2010 include Scampi, a low profile lace up shoe and f r o m the Sauces range, Ketchup, a versatile trend led lo-boot style.
