Burton, a leading men’s fashion retailer in the UK, has launched 168, a new clothing line available in selected high street stores and online at Burton.co.uk.

Working with American based Z Brand, Burton has developed a mix and match line of casual wear designed for the adventure loving man.

The name 168 was inspired by a backpacking trip to China. When written in Chinese, the numbers 168 are phonetically similar to Luck, Happiness and Prosperity and are thus used as the short form for these aspirations.

For the designers, 168 became a philosophy and soon translated into the 168 collection. The collection is based around simple sophisticated pieces with subtle details that make it personal and lived in. The value is evident in the signature detailing, brass buttons, patchwork, and added textures.

The Burton line will be produced in three waves starting with the first wave in time for Christmas. The first wave includes vintage inspired polo shirts and t-shirts with frayed hems and soft, pre-washed fabrics. Jeans, cargos and hoodies are also included in the December shipment. All pieces are designed to mix and match so they can easily be thrown into a duffle bag for a weekend away.

Waves 2 and 3 of the line take on a more regal feel with the addition of the 168 coat of arms logo. Patches and silk-screens are added to pre-washed shirts, polos and t-shirts.

Jane Williams, senior Burton buyer on brands has said, “The 168 line provides the Burton customer with a twist on our main range by offering a full collection that can easily be mixed and matched. We’ve used excellent quality fabrics that get softer and more attractive as they wear. We feel it’s an excellent balance between offering our customers unique, design-led products with a huge hit of comfort and value.”

Z brand designs, produces and develops clothing that embodies a casual lifestyle driven by adventure and curiosity. 168 is an exciting new line that takes this ethos and tailors it to the busy lifestyle of the Burton customer.

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In an effort to brighten the economic outlook of the recently engaged brides that have lost their job in the last 90 days and are looking for a job but do not want to postpone their special day.

The idea to give dresses to struggling brides came to South as she inventoried her beautiful selection of gowns in the 11,000-square-feet wedding center. She found that many designer sample gowns – some that had cost as much as $3,000. South thought, “What a shame that these gowns couldn’t be used by someone in need.”

Dresses in a variety of sizes f r o m designers Amsale, Jim Hjelm, Rena Kohl, Bellisima, Allure, Jacqueline’s, Pronovias and Maggie Sottero are included in the giveaway.

Patricia South is offering select designer wedding gowns f r o m her stock to deserving brides struggling to afford the wedding of their dreams, on Wednesday and Thursday October 7, 8 and 14, 15, f r o m 4-8 P.M. to deserving brides struggling to afford the wedding of their dreams.

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French Connection has injected a casual diffusion range into the main collection, paying special attention to cut, fit, premium materials and quirky little twists.

The casual diffusion line is a collection of everyday pieces. Womens T-shirts take on a new form with oversized proportions adorned with abstract and playful prints. Special attention has been paid to denim with ultra skinny indigo wash to 80s bleached stone wash jeans. Playful outerwear continues with wet look hooded bombers and subtle zebra print drawstring parkas.

The main French Connection collection introduces a range full of diversity that fits together in unexpected ways. Underpinning the range is smart attention to detail, a rarity that you only find with vintage.

Lorna Perrin, director of marketing and PR at French Connection, said: “This season we have concentrated on key trends including the 80s with shoulder pads, deluxe sequin embellishment, exposed zips and fierce tailoring while giving everything a French Connection twist. Leather jackets, pencil skirts and trousers have added a tough luxe edge to the collection.”

Dresses have evolved in both sharp tailored fabrics and draped jersey with totally tropical prints. Necklines are square with shoulders given 80s power woman presence, with skirts staying tulip with front pleating and wrap over detailing. Eastern China vase prints adorn strapless dresses and oversized box shifts. Womens knitwear creates easy-to-wear versatile styles with geometric contrasting panels. Knitwear is u p d a t e d with kitsch and vintage embellishment, overlapping loop details on collars and cuffs and faux fur trims.

The outerwear range is inspired with new silhouettes, f r o m oversized masculine designs in mustard hues, a little red riding hood swing style to grey with solid military hardware. Exaggerated proportions are also evident in collars, bell sleeves and strong empire lines. The classic leather jacket is given a new slim line edge with super soft leather and gold fastenings.

Owl, wolf, tiger and rabbit prints give a playful nod to this year’s bicentenary of Charles Darwin’s birth, appearing cleverly across silks, t-shirts and shirts. The collection is drawn together in an autumnal colour palette of greys, black, mustard and rich red with splashes of tropical brights and high shine metallics.

About French Connection
French Connection was founded in 1972 by Stephen Marks who set out to create well-designed women’s clothes that would appeal to a wide audience.

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Hello,my name is Gandhi Hurwitz, and here are some tips f r o m me about wedding attire. The guys have it easy. Pick up the tuxedos they rented months ago right before the wedding, put them on and then be sure to return all the pieces in decent condition right after the wedding. The women, however, don’t get so lucky. For the bride, her quest for the prefect wedding dress means hours poring over bridal magazines and the internet in search of the perfect look and months of agonizing dieting and humiliating dress fittings. Plus she needs all the accessories. Unfortunately, selecting wedding attire for both the groom and bride is something that cannot be avoided, unless they’re headed to Las Vegas or the county courthouse.

The wedding attire is one of the first items that needs to be addressed, especially if the wedding will take place at the height of the season. Only planning the wedding budget is above attire on the list of pre-wedding chores. Most brides are acutely aware of this task as they have often been thinking about it since they were little girls! Even so, brides often spend more than a month shopping and trying on gowns before the final decision is made.

After the dress is found, a bride still needs ample time for special ordering and dress fittings. Usually three separate fittings are required before the dress is adjusted to look absolutely perfect for the wedding day. As a result, it is advisable to allow extra time in case of unforeseen delays and emergencies.

The dress often costs a significant share of the wedding budget.. This is certainly not always the case, and there many options that will allow the bride to look beautiful without leaving her broke. The cost of the dress is definitely a subject to agree on f r o m the start. As the bride is traditionally center-stage and the focus of photographs, it is normal for her to feel she should look her best.

Before deciding on the budget allotment for the dress, decide on the type of wedding desired; elegant, informal, themed, seasonal, outdoors, etc… The attire chosen for the bride and groom will affect every other aspect of the planning including what others wear, the color scheme, decorations, invitations, flowers, venues, transportation, in short - everything!

Along with the dress, the bride will need to purchase a veil, headpiece, train, shoes, undergarments, stockings, garter, handbag, and jewelry. Many of these items can be ordered along with the dress, but others will have to be acquired over the coming months. The cost of these items should be factored into the wedding attire budget.

The men’s attire follows the lead of the bride’s. The groom needs to find a tuxedo rental outlet about six to twelve months before the date, get fitted, then latter pick up the tuxes for the day, which usually include everything they need, even the shoes!

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Burton, leading high street retailer of men’s fashion, has launched a limited edition ‘Dad’s Army’ t-shirt in conjunction with armed forces charity - the British Forces Foundation.

The new t-shirt has been designed to help support the British Forces Foundation, (BFF) and is being made available in 47 Burton stores and online. Burton, the mens fashion retailer, has pledged that for every one of the t-shirts, it will make a donation of £1.50 to the charity, in an effort to raise an overall donation of around £10,000.

The British Forces Foundation was set up in 1999 and aims to support all personnel currently serving in the army by providing them with quality entertainment to encourage high spirits and greater enjoyment of duty. The charity appeals to performing artists like musicians to travel to different countries and entertain soldiers, pilots and sailors while they are away from home.

Founded and still supported by the entertainer, Jim Davidson, the BFF has helped entertain women and men in the armed forces for the past 10 years and is now teaming up with Burton in an attempt to encourage more donations in honour of this year’s Father’s Day. The present initiative aims to support families where the fathers are in combat, around Father’s Day, a time when the gap left by their absence can be felt especially hard by partners and children.

The new Burton’s “Dad’s Army” t-shirts will provide a fitting dedication to those men currently serving overseas who have families awaiting their return and it is hoped by Burton that the money raised for the charity will help to reduce the impact and feelings of separation which can be felt by the families of service men around Father’s Day. Burton will also be offering a 10% discount to all customers with a valid MOD card in select stores until 31st July. Please see website for details and locations.

About Burton
Burton was originally founded in 1903 under the name The Cross-Tailoring Company. It quickly became popular and expanded into hundreds of outlets and factories across the United Kingdom. Today, it is a staple on most high streets and a popular retailer for mens clothing, including tailoring, casual clothing and mens shoes, shirts and jeans.

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With only 50 pieces on sale, the limited edition brown leather holdall was picked up as one to watch right after the SS09 Press Show - months before its April release. Ideal for stylish summer weekends away, the new Black Label holdall is made f r o m premium leather and is being made available exclusively in 12 Burton stores throughout the UK as well as online through the Burton website.

The new bag sees the quality dial increase even more with a selection of luxury leather and emphasis on detail - all keeping in line with Burton’s commitment to affordable luxury mens clothes at a retail price just under £100 . After the bag appeared in numerous dailies this past February, Burton responded by creating a waiting list on the site for those that want immediate notification when the bag is ready for sale.

As well as this new sought after holdall, the Burton Black Label collection is also entering into its exciting fourth season by increasing the attention to detail and subtle styling with a selection of luxury fabrics and key looks for the months ahead.

Stylish black and grey tipped jersey polos, luxury knitwear pieces and sophisticated Italian cotton shirts make up the new range, all of which emphasize the exclusivity and premium look of the Black Label mens fashion collection, and can be worn together or as a welcome addition to an existing wardrobe.

About Burton
Burton has a long history in mens clothing and fashion having been founded in 1903 by Montague Burton in Chesterfield. Burton now has over 400 outlets all over the UK and Ireland making it one of the country’s largest sellers of casual and formal menswear, including jeans, shirts, jackets, mens t-shirts, suits, knitwear, mens shorts, shoes, underwear and accessories.

Customers can also shop online f r o m the Burton.co.uk website which offers free returns in-store or by post and fast delivery to their home. The site features a useful size guide to ensure customers can get the correct fit. They can also sign up for the Burton newsletter, which offers all the latest style updates, exclusive discounts and competitions.

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Sandbox Couture, a popular online children’s boutique retailer of baby clothes, girls clothes and baby gifts, today announced the arrival of new holiday designs from the high demand clothing line, Biscotti. Leading the holiday line up are the adorable and festive Biscotti dresses as well as many other top brands promoting the best in holiday apparel for little boys and little girls.

Sandbox Couture brings the top picks from fashion favorites to online shoppers offering specials on Holiday Dresses, Holiday Event Dresses, Thanksgiving Outfits and Christmas Gifts for little boys and little girls.

The boutique online retailer has developed a reputation for offering couture fashions that parents and children both appreciate. From unique designs to the hottest trends, Sandbox Couture’s collection of designers offers shoppers the ability to shop wisely and benefit from online savings.

The newly added styles of Biscotti Holiday Dresses are just a preview of the many fantastic items within children’s apparel and holiday clothes for babies and children available at SandboxCouture.com. In addition, many items in the holiday boutique are on sale. As a special thank you, the online retailer is offering shoppers an additional 10% off by entering in coupon code HOLIDAY10 at checkout. With the value already in place at Sandbox Couture, customers can experience as great as 70% in savings.

Representing this season’s top fashion picks and celebrity favorites, Sandbox Couturehas carved out a niche following among couture shoppers. Known as the source for quality childrens clothes and couture fashions for babies and children, Sandbox Couture has provided busy parents a convenient outlet for quality, value and fashion savvy designs for little boys and little girls.

“Holiday shopping is monumental for both shoppers and retailers. It’s not just about slashing prices and pushing inventory. Customers want quality and value, especially in high fashion children’s clothes,” stated Sam Brown, spokesperson for Sandbox Couture. “From fashion trends to the latest designers collections, our goal during the Holiday Season and all year long is to present the best designers at realistic prices,” Brown concluded.

To take advantage of  Sandbox Couture’s Holiday Apparel Collection, please visit http://www.sandboxcouture.com.

About Sandbox Couture
Sandbox Couture is an online children’s boutique retailer, providing designer baby clothes, designer childrens clothing and unique baby gifts. The company takes pride in hand selecting products from top designers, thereby ensuring quality and contemporary style. Sandbox Couture’s philanthropic contributions and socially conscious business practices are at the forefront of the company’s ideals and corporate culture. Founded in 2005, Sandbox Couture is privately held and headquartered in Rancho Santa Margarita, CA. For information about Sandbox Couture, please visit the company’s web site athttp://www.SandboxCouture.com

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Coast, one of the UK’s leading women’s occasion wear retailers, has launched a brand new virtual shopping service called “Fitting Room by Coast” available online at the brand’s new transactional website.

The new service includes the new Coast Stores Fitting Room, a virtual shopping tool which enables the user to choose pieces and accessories and style them together to create outfits for any occasion, all with the click of a mouse.

The Fitting Room features the world’s first group shop facility that enables users to share and discuss outfits and shop with friends, using an instant messaging service in the customer’s own assigned virtual fitting room.

Whether users are a group of friends shopping for a party or a bride planning bridesmaid dresses for a wedding, Coast Stores new group shop feature will enable customers to meet with friends to discuss outfit options, all from in front of their computers.

The easy to navigate Coast website offers all the services of a premium e-tailer, such as numerous product images shot at different angles and a zoom facility enabling users to see close ups of fabrics and details.

As occasion wear specialists, Coast’s approach is to give all products an unrivalled attention to detail. From beautiful in house designs that the brand creates, to the service and environment of the stores, the Coast philosophy is to make the shopping experience a special and trouble free process, a fact supported by the new virtual Coast Fitting Room.

The Fitting Room is live at www.coast-stores.com now.

About Coast:
Since being founded in 1996, Coast has become a leader in women’s occasion wear, dedicated to creating and providing beautifully designed, quality garments for the special times in customers’ life. Coast collections have won several prestigious awards from the UK fashion industry including being named winner of Best Premium Collection at the Ariel Fashion Awards 2006 and the Winner of Best Premium Collection at the LK Today High Street Fashion Awards 2007. Coast was also the Official Women’s Stylist for the 2007 BAFTA Television Awards.

With 52 stand-alone stores and 185 concessions in the UK and Ireland and 60 worldwide, the Coast journey has taken an exciting new step with the launch of the company’s transactional website – another wonderful way to browse and enjoy the very latest Coast collections.

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Topman, the leading UK men’s fashion retailer, has announced its partnership with Antony Price, one of Britain’s most important fashion designers who has been designing clothes for a number of high profile celebrities since the 1960s.

The new range from Antony Price and Topman will focus largely on suits, coats and shirts with an emphasis on tailoring and quality. The collection has a definite 80s influence in the form of cropped jackets, elongated shoulders and slim trousers but has still been created with todays Topman customer in mind. Shirting is available in four styles ranging from a crisp white tuxedo shirt to black and grey military inspired tops whilst astrakan and burgundy fur coats compliment this luxurious collection perfectly.

Antony Price was the man behind some of rock and pop’s most iconic fashion statements. He was stylist for the first eight Roxy Music albums, designed stage clothes for the Rolling Stones’ 1969 US tour and was the man behind the classic “Transformer” album cover for Lou Reed. He has also designed outfits for the likes of David Bowie, Steve Strange and Duran Duran. He currently works from his home in the English countryside, creating made to measure clothing for an elite clientele including the Duchess of Cornwall, while a small range of his clothes are sold in A La Mode, a London boutique.

Gordon Richardson, design and product development director for Topman, commented: ”As a young, eager fashion student in the mid to late 70’s there were very few designers I could aspire to who understood the whole sexy notion of fashion and music that’s now so blithely bantered around. Antony was out there on his own. It’s a pleasure to be able to bring his whole rock and roll fashion aesthetic to a young Topman audience.”

The Priceless range from Antony Price and Topman was launched to the British media at a dinner and party attended by Bryan Ferry, Pam Hogg, Nicky Haslam, Peter York and others at the legendary Mayfair nightclub, Tramp.

About Topman
Topman offers the latest in mens fashion, encompassing a range of styles to suit every shopper. Topman’s extensive collection embraces everything from the latest fashion trends to classic pieces, and extends to footwear, accessories and formal wear. Topman also provide the simplest way to search for and buy mens clothing, placing it among the leading fashion retailers in the UK market today.

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Debenhams.com has announced several changes have been made to their site to help shoppers make an informed decision when choosing from the new extended range.

This year the range includes an exclusive collection of limited edition dresses by designers at Debenhams and trend-led styles in the Cocktail Hour, Siren and Jewelled Brights selection.

Celebrity stylist Mark Heyes is on hand to help the shopper make a final decision on what type of party wear to buy. Several ranges of dresses come specifically recommended by Heyes, who has also written several style advice pages and features using videos to give fashion tips. There is also useful advice to read on the site - such as what suits a person’s body shape - to give shoppers more information on the sort of clothes they would look good wearing.

The collection of black dresses is one of the most popular on the site and there are several new gadgets which help cut out the likelihood of buyer disappointment. The improved zoom function allows users to look at the dresses up close meaning there are no surprises when the material or the stitching don’t quite match up with expectations.

Whilst images show the basic look of a dress, Debenhams.com has also added videos to many of its evening dresses pages. These show a model walking down a runway or giving a twirl to display how the dress reacts to certain kinds of movement.

Another new feature of the website is that it allows customers to leave a review based on their experience. Reviewers can leave a rating out of five for each dress as well as a short description of what they liked or disliked about the dress. This can be a useful tool for shoppers unsure which of the new range of party dresses to go for, as it offers an unbiased customer opinion on the products.

About Debenhams:
Debenhams is a leading department stores group, and has a strong presence in key product categories including women’s wear, men’s wear, home wares, health and beauty, accessories, lingerie and children’s wear.

Debenhams has 139 stores including seven Desire by Debenhams stores, across the UK and Ireland with approximately 10.1 million square feet of trading space and around 21,500 employees.

In addition, Debenhams has 30 international franchise stores in 14 countries outside the UK and Ireland, with a further 15 franchises scheduled to open by the end of the 2008 financial year. Debenhams is also extending its customer reach by making direct sales through its internet website. Debenhams has a successful own brand portfolio of approximately 55 labels (such as Debut, Maine New England, Red Herring and Thomas Nash) and including 25 designers at Debenhams brands.

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Topman, the leading UK men’s fashion retailer, has unveiled it’s newly redesigned UK and US websites, featuring many new features.

The new Topman website has a number features designed to make customers’ online shopping experience more pleasant. These include new music playlists that can be streamed as customers shop, featuring new music and bands that will appeal to a broad range of shoppers.

Topman has also introduced a Top Jeans feature to it’s re-designed site, allowing customers to view the full range of jeans available online, including worker, bootcut, twister and skinny styles. A model in this section can also be controlled by using the mouse to make him turn and jump, so the jeans can be seen from every angle before being purchased. This feature also explains the benefit of each style of jean and other products to wear with them, assisting shoppers who may be stuck for some inspiration.

In a similar vein, customers can visit the Tee Room which displays Topman’s new range of basic t-shirts including vest, baseball and crew styles of tee.

For fashion aficionados who like to keep up to date with the latest products and ranges, Topman have created an In the Press section, which allows customers to view any recent press about Topman’s new autumn/winter 2008 range with links to any products pictured in the piece enabling users to purchase any item they like immediately.

The new Topman blog is also available to view online at the new website. This section is regularly updated with news of competitions, interviews and answers to customers fashion queries. Shoppers will also find the latest editor picks and fashion recommendations in the blog as well.

Topman has introduced a Top Picks area top the new site as well. Updated weekly, it provides three different outfit suggestions per week, taking the hassle out of what to wear for the season. Topman Stylists from the flagship store in Oxford Circus, London are on hand to offer their weekly suggestions to keep Topman customers ahead of the crowd. A guest pick will be available each week including some from Topman’s own Design Director, Gordon Richardson as well as other leading fashion experts in the industry.

The new Topman UK and US websites are live online now.

About Topman:
Topman offers the latest in mens fashion, encompassing a range of styles to suit every shopper. Topman’s extensive collection embraces everything from the latest fashion trends to classic pieces, and extends to footwear, accessories and formal wear. Topman also provide the simplest way to search for and buy men’s clothing, placing it among the leading fashion retailers in the UK market today.

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Burton, one of the leading men’s clothing retailers in the UK, is to be featured in a brand new BBC series, “British Style Genius”, which takes a look at what makes British fashion and style so distinctive and influential.

Across five one-hour programmes,”British Style Genius” examines the looks and trends that have come to define British style, from the high street to high-end couture, from bespoke tailoring to street style, from fashion rebels to traditionalists.

Burton is to appear in episode two of the series entitled “A Cut Above – The Tailored Look”, calling on Burton’s history and expertise in the world of tailored fashion. The episode will take a look at the evolution of mens suits and other formal wear over the years, highlighting different styles and looks.

With a history in men’s fashion dating back to 1903, Burton is a key contributor in episode 2 of the new series, detailing the changes in casual and formal men’s fashion over the years, with commentary on mens coats, jackets and trousers.

The BBC has compiled the series based on a collection of interviews with industry experts including designers, models, stylists and retail magnates. Featured in the series are fashion icons Kate Moss and Twiggy, renowned designers Vivienne Westwood and Alexander McQueen as well as actors Michael Caine and Roger Moore.

“A Cut Above – The Tailored Look” will air on 14th October at 9pm and can be viewed on the BBC iPlayer after the broadcast.

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Burton customers can take advantage of GQ’s insider knowledge as the magazine’s fashion editors have hand-picked pieces from Burton’s autumn/winter 2008 collection, which will be swing ticketed with an “As recommended by GQ” sartorial stamp of approval.

The promotion will be showcased in GQ’s prestigious “Men of the Year 2008” October issue (on sale 4th September), which features a four page editorial fashion spread in addition to an accompanying in store booklet highlighting Burton’s autumn/winter 2008 collection featuring a full range of mens jackets, shirts, full suits and accessories.

Commenting on the partnership, GQ editor Dylan Jones said: “Burton’s clothes speak for themselves, they have all the key trends of the season on show from utility work wear to smart city gear and sharp suits. Burton excels at essentials”.

The Burton mainline autumn/winter 2008 range is more refined with dressed down tailoring taking centre stage to give a smarter but relaxed twist to casual wear.

Burton’s Black Label premium range brings in a clean sophisticated look and features subtle design touches and luxury fabrics to emphasise the exclusivity and premium look of the collection.

In addition, this season Burton proudly introduces the Montague Burton Heritage Collection, a stylish range of quality contemporary suiting born out of a passion for traditional tailoring methods. The fabric selection and labeling of the mens suits take inspiration from original 1940s, 50s, and 60s Burton garments and are brought up to date with a sharper modern fit.

The Burton/GQ promotion will be featured online, and in the following selected cities and shopping centres nationwide. London, Birmingham, Glasgow, Manchester, Nottingham, Leeds, Bluewater, Eldon Square, Leicester, Meadowhall, Reading, Southampton, Milton Keynes, Croydon, Cambridge, Guildford, Kingston, Belfast, Chester, Bromley, Cardiff, Merry Hill, Aberdeen, Metro Centre, Colchester, Exeter, Bath, Plymouth, Derby, Solihull, Wolverhampton, Braehead Park, Tunbridge Wells, Ipswich, Blanchardstown Centre, Swansea, Doncaster, White Rose, Gateshead and Brighton.

About Burton:
Burton has a long history in fashion having been founded in 1903 by Montague Burton in Chesterfield. Burton now has over 400 outlets all over the UK and Ireland making it one of the country’s largest sellers of casual and formal mens clothing, including men’s jeans, suits, knitwear, shorts, shoes, mens shirts, underwear and accessories.

Customers can also shop online from the Burton.co.uk website which offers free returns in-store or by post and fast delivery to their home. The site features a useful size guide to ensure customers can get the correct fit. They can also sign up for the Burton newsletter, which offers all the latest style updates, exclusive discounts and competitions with a 10% discount for first-time subscribers.

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Spring 08 sees Topman introduce an exciting new label with rock & roll fashion in its DNA: The Look Presents.

Drawing on acclaimed style bible The Look: Adventures in Rock & Pop Fashion, The Look Presents is a creative hub for the legendary designers inspired by the combustion that occurs when great music meets fantastic style.

With three separate collaborative collections produced exclusively for Topman in 08, The Look Presents premieres in stores in May with the animalistic designs of classic 70s label Wonder Workshop, originally worn by such rock icons as Iggy Pop, Sid Vicious, Mick Jagger, Marc Bolan and Led Zeppelin.

Wonder Workshop designers John Dove and Molly White have reinvented the range for the 21st century, all the while maintaining their original aesthetic.

Available in full colour and monotone, the Wonder Workshop mens tees designs feature tattoo-inspired prints as well as the incredible Wild Thing graphic of a snarling leopard’s head (as worn by Iggy on the cover of the Stooges glam-punk masterpiece Raw Power), a snake which wraps around the torso of the mens tees and prints featuring two hawks and a dove.

The Look Presents is the brainchild of The Look author/music fashion historian Paul Gorman and Soho boutique owner Max Karie. “We are plugging directly into the electricity of rock and pop fashion by working with brilliant original designers,” said Gorman. “The Look Presents is all about reinvigorating the menswear market with authenticity and integrity.”

The Wonder Workshop mens T-shirt will be available from end of May. The collection will be stocked in selected stores and also online at topman.com

The new Wonder Workshop mens T-shirt collection is the first of two t-shirt collaborations between Topman and The Look Presents. The second being The Look Presents Nigel Waymouth, a darkly psychedelic collection of graphic t-shirts from the founder of the legendary King’s Road boutique Granny Takes A Trip. The Granny takes a trip tees are due for release at the end of July.

The third collaborative collection is named Priceless. Designed by Antony Price, this will be his first ever high street ready to wear collection of suits, shirts, trousers and jackets. More details to follow.

About Topman

Topman offers the latest in mens clothing fashion, encompassing a range of styles to suit every shopper. Topman’s extensive collection embraces everything from the latest fashion trends to classic pieces, and extends to footwear, accessories and formal wear. Topman also provide the simplest way to search for and buy men’s clothing, placing it among the leading fashion retailers in the UK market today.

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