Chicago, IL, 2016-Oct-14 — /EPR Network/ — Women hygiene manufacturer “Genial Day” presented new invention EiVi – patent pending organic cotton panties with double crotch with pockets on the sides to hide pad wings.
Finally pads and panties were united for maximum comfort, health and fashion. It became a reality because of a small family business which worked in this field for many years.
„It has been a decade since our family started sanitary napkins business. Always our goal was the combination of health and comfort. That is why we use only the most advance materials in our pads: ventilated film, biodegradable superabsorbent polymer, air laid paper or ion strip. We are seriously concentrated to fight with pesticides, fungicides, toxic paints, chemicals equilibrate the pH, cellulose and chloro. We also are OEKO-TEX® 100 certified.” – says founder Vilmante Markeviciene.
Functionality and comfort depends on small details. The biggest secret of EiVi panties is a double crotch with pockets on the sides to hide Genial Day pad wings.
“We knew that we have amazing bullets to fight with toxins in women’s body. But the gun was missing. That is how EiVi was born – a line of organic cotton underwear collection designed to ease women’s periods. On top of that, cotton is finished with silver anions to protect body from bacteria, bad odor and allergies. So, health comes first.” – Vilmante says.
Woman can wear EiVi anywhere she wants even during her heaviest days; she doesn’t have to worry about anyone noticing her pad. Since underwear contains 8% elastane, it fits body perfectly in any situation. In addition, it always keeps its shape and style even after numerous laundry cycles.
EiVi comes live on Kickstarter with different styles and colors.
Bangkok, Thailand, 2016-Sep-22 — /Fashion-Talk/ — With the introduction of her printemps/été 2017 collection, ellen london introduces admirers of her designs to our diversity and similarities of different countries and cultures through beautiful and creative wearable art. She deliberately focuses on the “mobile” art of fashion as the method to teach understanding and respect for cultures – especially ones that are stereotyped and vulnerable.
Her clothing combines fabrics from different countries consistently maintaining the integrity of the authentic textile. Using backgrounds of silk, linen, cotton, cashmere – hand painting, embroideries and other elements may enhance the design.
The collection previewing at the finale International Couture Runway at DC Fashion Week runway on September 24 highlights textiles from the Middle East, North Africa, and Asia that have been redesigned into wearable works of art.
It has always been said about Ellen London’s work, “Do not wear if you do not want to be noticed.” Now the “notice” goes behind the beauty of the wearer, but extends to others as they learn to appreciate and respect other cultures and the beauty they create.
Partnership Provides New e-Platforms for Brands Interested in Selling to China
Los Angeles, CA, 2016-Aug-09 — /Fashion-Talk/ — The International Trade Administration (ITA) has partnered with Moonbasa, a large China-based e-commerce company, to support a digital platform dedicated to U.S. brands interested in selling to the Chinese market. This will provide U.S. companies with an opportunity to open a web store on Moonbasa’s e-commerce platform, and also give them an opportunity to participate in a three-day online-to-off-line (o-to-o) experience at Moonbasa’s flagship digital store in Shanghai.
According to Kim-Bang Nguyen, Director, Export Promotion and Strategic Business Alliances for the Office of Textiles and Apparel (OTEXA) at ITA, “China is a difficult market to penetrate, especially for small- and medium-size businesses. We believe Moonbasa, an e-commerce platform with a dedicated ‘U.S. Brand Mall’ and full-service commerce solutions, is an effective way for these businesses to create a new channel of distribution in China.”
Moonbasa is a China-based fashion-only e-commerce platform with an all-inclusive turnkey service. It launched a ‘U.S. Brand Mall’ last year supporting more than 25 small-to medium-sized U.S. brands. Such brands currently on the platform include Ocean Current, Taylor and Sage, Janet Chung, Band of Gypsies, and Halo. An o-to-o operation, Moonbasa is slated to open 15 more brand stores this year.
Moonbasa will be exhibiting at WWDMAGIC in the Las Vegas Convention Center August 15-17 in booth 73500 Central Hall, and welcomes U.S. fashion brands to learn about this opportunity. Brands can also contact Barbara Graff, firstname.lastname@example.org or Kim-Bang Nguyen, email@example.com
for additional information.
Lausanne, Vaud, Switzerland, 2016-May-27 — /Fashion Talk/ — On March 22nd, the Goldgena Project was launched with the goal of creating affordable mechanical watches with complete transparency regarding their origin and costs. The aim is also to shake up the ‘Swiss Made’ label and the traditional approach to distribution and marketing. The community is invited to share their opinion and even get involved in each stage of the project. At the time of writing, more than 3,500 people have signed up, and our site is recording more than 28,000 visits and 45,000 views every month.
BRIEF SUMMARY OF PHASE 1
MARCH, 30TH – CHAPTER 1: TTO Label – Total Transparency on Origin DISCOVER
The Swiss Made label can be obscure and ultimately mislead consumers, as most of the components are manufactured abroad. The Goldgena Team has decided to make their watches with complete transparency, and have thus created the TTO label; Total Transparency on Origin.
APRIL, 13TH – CHAPTER 2: Transparency on Prices and Fixed Multiplier DISCOVER
Goldgena will be communicating and explaining the production cost of their watches. In addition, by selling directly to the end consumer they will be able to apply an unmatched modifier of 3.5 to the production price.
APRIL 27TH – CHAPTER 3: Online Sale, Pop-Up Stores and Sponsorship DISCOVER
The Goldgena Project is planning to foster community power by offering a commission of 10% to anyone who generates a sale. In addition, an application will allow potential customers to meet watch owners, so that they can see the product before buying.
PHASE 2 – FRIST DESIGN UNVEILED
MAY 11TH – CHAPTER 1: Non-Swiss Made, Swiss Made or Swiss Manufacturing? DISCOVER
We wanted our first model to feel mechanical from every angle, so we made the dial an extension of the movement. We wanted the case to be simple, elegant and ergonomic, while still overflowing with character. Fine horns and crosspiece give it a particular, recognizable aesthetic.
In-house or standard movement? Non-swiss made, swiss made or swiss manufacturing? The community shares his opinion.
JUNE-AUGUST: Development and Crowdfunding
During the summer, the Goldgena Project will share every detail of the development. In September a crowdfunding campaign will be launched. The detailed program will be available end on May at www.goldgena.com
The Goldgena Project Dream Team
The Goldgena Project is run by a small watch design workshop called cosanova, and is currently made up of 3 people. Founded in 2005 by the designer Claudio D’Amore, the workshop is based in the heart of Swiss watchmaking, in Lausanne, not far from Geneva. In little more than 11 years, the cosanova workshop has had the honor of working with around forty watch brands, such as Tag Heuer, Parmigiani, Montblanc, Oris, Eberhard and even Hautlence.
The Founder, Claudio D’Amore
Born in Switzerland to Italian parents, in 2000 Claudio D’Amore (40) graduated from the ECAL (Lausanne Design School) with an HES degree in design. He then set off for London to work with Ross Lovegrove, the famous London-based designer, where he worked on the design of several watches for Tag Heuer (V4, Carrera Caliber 360, Golf Watch). Upon his return to Switzerland in 2005, he founded cosanova.
• SPRING 2017 COLLECTION inspired on flowers, romance and femininity
• A runway in support of WIZO Florida was the scenario for the catwalk
Miami, FL, 2016-May-16 — /EPR Network/ — Venezuelan designer Gionni Straccia (www.gstraccia.com), a well-recognized figure in the couture fashion world, debuted yesterday his first collection ever; the “Gionni Straccia Spring 2017 Collection”. The fashion show took place during the “Mother’s Day Sponsor-a-Child Luncheon and Bazaar”; a non-profit event organized by the ladies from the Women International Zionist Organization (WIZO Florida), in the ballroom of the Beth Torah, Benny Rok Campus, located in the city of Miami.
With an inspiration that blended romance and femininity, Gionni Straccia Spring 2017 set the stage for exclusive designs that revealed the richness of a flower – expressing the sweetness and tenderness that flow from it- but highlighting a touch of excitement for the subtle, elegant and tasteful woman.
More than 300 guests were entertained while fabulous models, that included one Miss Universe, showcased the new clothing collection dominated by the use of two Straccia’s favorites: crepes silk and laces. Also, Italian tulle and organza embellished exquisite dresses, most of them with artistic embroidered and hand-painted flowers. Keeping with the trending cape dress, the designer offered a complete collection of stunning short cocktail dresses, pants suits, and evening gowns, that came in white, black, red, pink, and navy colors. Responding to a woman’s dressing needs for the different occasions in her life, Straccia added to the collection an astonishing wedding dress that left attending crowd impressed by the beauty and elegance of this piece.
Known for elegance and made-to-measure inimitable styles among the most important beauty pageants, Straccia is starting a new stage in his successful career; most importantly, with the recent opening of his private atelier in the United States. The Italian-Venezuelan designer is excited with the accomplishment of his very first full collection, “I am really very happy with the outcome. I wanted to express women’s romanticism, femininity and their sweetness,” said Straccia,“and I tried to rescue a technique of hand-painted flowers, to be in tune with the latest fashion trends, but highlighting the indelible Gionni Straccia stamp”.
The WIZO Florida, “Sponsor-a-Child” event included a bazaar with an exclusive diverse group of exhibitors that showcased beautiful pieces in jewelry, decorative items, clothing and many other accessories. As part of its annual gathering, WIZO Florida honored one of its members with a ‘Mother of the Year’ award. This time the privilege went to Colombian native, Margie Szerer, for exemplifying a WIZO woman, dedicated to her family, committed to Israel and a true leader for WIZO Florida.
“We are very proud to have presented renowned designer Gionni Straccia’s spring 2017 Collection at our ‘Mother’s Day Sponsor a Child’ fundraising event” said Suzanne Berkovits Harper, Director of WIZO Florida. “This event has grown each year and has become an icon in our community and one of the premier Mother’s Day events in South Florida, honoring and remembering mothers while benefiting women and children in need in Israel.”
Recognized fashion executive, Beth Sobol, produced the event.
Contact-Details: Amarilis Zozaya/AZ Communications, Inc.
NEW YORK, NY, December 2, 2015 — /FASHION TALK/ — Part of the New York City Economic Development Corporation’s (NYCEDC) ‘Made in NY’ initiative, the NOT JUST A LABEL | Made in NY store will showcase a selection of NYC’s most notable emerging designers, including much talked about and highlighted Designer Kamilah Willacy.
Kamilah Willacy’s Design nominated Artworks collection will be shown which is not only made in New York but made in Kamilah Willacy’s very own Design Facilities which is rare for designers.
‘I decided to build out my own production facilities and produce my bags in house not because I wanted to, it was simply because no other factory in the world was used to working with the materials I use”, said Kamilah Willacy.
“I simply didn’t have a choice to produce on my own in New York; it was either design around the capability of the factories out there or produce myself and maintain my desired level of creativity” -Kamilah Willacy
Kamilah Willacy’s accessories are unique and set her apart from most accessories designer’s due to her architectural background and experience in the commercial development and furniture industry. Her industry knowledge as influenced her use of materials. Most of her work is made of architectural steel and high gloss poured glass resin and you will sometimes find real wood and marble used.
The company is Emerging and the go to bag for the royals and elite crowd due to her ability to create bespoke designs on demand.
“ I am able to create bespoke products for my elite customers because I have my own design facilities. It a rewarding feeling and sense of pride you have when you are able to offer something unique for your customers”, says Designer Kamilah Willacy.
Kamilah Willacy’s strategy launching her brand of accessories was to offer entry level pricing to allow the average consumer an opportunity to purchase her product. Starting Price points ranged from $225-$1100.
Her private bespoke bags which can sometimes incorporate real sterling silver frames plated with 24k gold featuring her original artwork can range from $2000-$15,500 on average.
Kamilah Willacy is an example of why the initiative for local fashion and manufacturing in New York is important. It is raising the level of creativity and stimulating the growth of jobs which is very mush needed.
NJAL’s mission is to highlight the city’s fashion industry to the cultural richness of the New York hospitality staple. NJAL is also hosting a series of conversations around all things Made in New York, with industry impresarios including Adam Selman, Gabi Asfour, Becca McCharan, Marcia Patmos, Shelley Fox, Burak Cakmak, and Kelly Cutrone.
Sterling, Viginia, November 05, 2015 — /EPR NETWORK/ — Throughout his 13 years serving honorably in the U.S. military or his time now working in government, BOASY Supply Company owner, Sergio Romano has always had to wear a lanyard. Fashion wasn’t really a luxury in the military and he realized, after separating and starting his civilian career, that one of the most worn and visible business clothing accessories has never really evolved and needed to be updated.
Mr. Romano started BOASY Supply Company with an idea in mind; take something simple and make it better and affordable. Almost three years later, this idea has finally come to market. The patented y-shape lanyard design is sleek, fashion forward and solves common problems with today’s lanyards like straps that constantly flip, tangle or the lanyard never remains stationary becoming more of an annoyance and distraction vice a fashion accessory or marketing tool. The lanyards are made of 100% leather or Portuguese cork cord and gold or silver-plated zinc alloy metal which when combined, creates a high-end look, unlike anything currently on the market. The lanyards are assembled, packaged and shipped from Virginia to locations worldwide.
BOASY (patois for boastful) Supply Company is an independent fashion accessory brand launched in 2015 by owner and designer Sergio Romano. Their offerings are unique, stylish and not found in off-the-rack stores. For more information or to shop their collection please visit: http://www.boasysupply.com
Contact-Details: Contact: Sergio Romano
Company Name: BOASY Supply Company
Address: P.O. BOX 2782 Sterling, VA 20167
New York City, NY, October 28, 2015 — /FASHION TALK/ — a 2-in-1 solution to every fashion-twisted lady’s problem: closet full of clothes with nothing to wear and nowhere to hang reality.
This must-have App that allows users to buy & sell various articles of clothing and accessories from the leading global and local luxury brands from like-minded people in the same locality (i.e. town or city).
These luxury brand items may have a previous owner or be entirely new. The condition of sold items is indicated by the seller on the SecretCloset App.
Prices for these luxury brand items are generally discounted, in order to provide product accessibility and affordability to fashion-oriented consumer. Nevertheless, prices for these luxury brand items can also be above market price depending on the item’s demand. Ultimately, prices can be negotiable between the seller and the buy.
Unlike many other Apps, SecretCloset does not take any commission fee or interest rate. With merely only a small subscription fee, users unlock all the important App features to become smart buyers and sellers.
SecretCloset App users can find another buyer or seller in their current or neighbouring city, set the meeting place and time convenient for both parties to complete the exchange transaction. Unlike in other e-commerce App services, SecretCloset seller has to approve the potential buyer’s profile before providing any contact details. If the seller likes the buyer, then both parties may enter negotiations and establish meeting time and place. Ultimately, the payment transaction is only between the two SecretCloset users: seller and buyer.
SecretCloset is an App that is entirely tailored to the needs and wants of the contemporary fashion-oriented global female market.
SecretCloset has already finalized several collaborative partnership agreements with prominent local & international key opinion leaders in the fashion & beauty industry such as digital brand influencers, fashion models & celebrities.
SecretCloset App was produced and developed by a multinational team of experts in digital marketing, global fashion industry and IT. Currently, SecretCloset has been introduced in North America, Europe, and the App will be soon launched in Asia. The App is now available in the following languages: English, German, French, Russian & Chinese (Simplified). The next App release will include Spanish, Italian, Portuguese, Romanian, Japanese & Korean languages, as well as new features.
Karl Javellana Nguyen
Global PR/Marketing Director
Burns 50% + Calories, With Over 70% Muscle Activation;
Weighs Under 3 Lbs.;
Has the Functionality of Over 15 Products In One;
Can Be Used With Any Exercise Routine;
And Is 100% Mobile, It Can Go Wherever You Go!
Baton Rouge, LA, October 27, 2015 — /FASHION TALK/ — Adrian Cornish and Nathan Roy have innovated a new technology built into wearable shorts that allow users to more than double the results of any exercise workouts, while providing a full body workout system for fitness enthusiasts as well as serious athletes.
Roy said, “Studies by the LSU School of Kinesiology have shown that users experience an average of 70% more muscular activity for muscle strength; 50% + more calories burned to shed unwanted pounds; increase in lactate threshold for increased endurance; and increased cardiovascular activity for heart health; all achieved with low level (5lbs – 25 lbs.) resistance.”
Michael James MacLellan, PhD, Assistant Professor at the Louisiana State University School of Kinesiology said, “Our preliminary research suggests that using this suit increases muscular activity at the shoulders, hips, knees and ankles during walking and running tasks. The added resistance may lead to more effective weight loss due to the increased muscle activity generated by the wearer.”
For busy people with limited time, they can cut their workouts in half, for example, getting the results of an hour in just 30 minutes. They can even wear them during normal activities.
The Apex BRS provides the functionality and comparable resistance of over 15 exercise products in one, including weighted vests, wrist weights, weighted clothing, parachutes, the Vertimax (platform based product), Mass Suit, etc. While other products target limited areas of the body, the Apex BRS provides a full body workout.
The Apex BRS are compression shorts made of a specially formulated nylon fabric that’s laminated with neoprene and reinforced with nylon webbing, giving it a tough yet pliable nature to support high levels of resistance without degrading, while being very comfortable to wear.
The compression shorts have built in attachment points at the legs and hips that act as strong anchors for several levels of resistance latex bands that attach to different areas of the body to target various muscle groups. Horizontal latex bands of interchangeable resistance strengths wrap around the thighs with resistance levels that can be adjusted from five to over 200 lbs on the legs. Optional bands wrap around the arms with resistance from five to 100 lbs.
The BRS doesn’t use any weights, instead creating resistance through the user’s natural motions. At under three pounds, the BRS has minimal hardware and is extremely comfortable to wear for longer periods of time. The combination of its light weight, the fact it’s wearable, with resistance levels surpassing the most sophisticated equipment on the market, along with the ability to use it anywhere, for any length of time, raises the bar for resistance training. It’s a tool not just for athletes, but for people of all ages and fitness levels. With the improvements users gain in speed, agility, explosion, and endurance. It’s easy to see why users feel like they’re the bionic man or woman after training with the BRS.
Tommy Moffitt, LSU head strength and conditioning coach passionately endorses the BRS, and has given his blessing in a testimonial that is on Apex’s website.
Adrian and Nathan have launched a Kickstarter crowdfunding campaign to raise $20,000 in support for their company. Backers can pledge from $18 to $5,000 for incentives that include special early bird discounts on the BRS for under $100.
To find out more about the Apex BRS, follow their updates and support their campaign, visit the Kickstarter page through November 19.
https://www.kickstarter.com/projects/2139514385/bionic-resistance-shorts-by-apex-resistance-and-co or visit their website, http://www.apexconditioning.com. The Bionic Resistance Shorts (BRS) suggested retail is $159.99. About Apex Conditioning and Resistance
Baton Rouge-based Apex Resistance and Conditioning LLC is a fitness apparel company that’s leading the way with an innovative approach to strength and conditioning with their flagship product the Bionic Resistance Shorts (BRS). The inventor Adrian Cornish is a former standout track and field athlete and a biology premed graduate. He is considered an expert in the field of resistance conditioning. Co-founders Adrian Cornish and Nathan Roy are available for phone interviews or live interviews in the Baton Rouge area. For additional articles or more information, visit http://www.apexconditioning.com.
Apex Resistance and Conditioning LLC
A decade of fine jewelry at the #1 Gemstone Destination
Los Angeles, CA , September 17, 2015 — /FASHION TALK/ — Angara.com turns 10 this September and is celebrating the occasion with a makeover: a brand new 10 th Anniversary special logo and a more interactive user interface to serve customers – old and new – alike.
To add to the celebrations, Angara has decided to spring September surprises galore for all its valued customers.
What better way to celebrate a glorious decade than to introduce new collections? Angara will be expanding with a wider range of diamond jewelry and 30+ gemstones. So here are some of the things you can look forward to in Angara’s new line:
• GIA certified High Jewelry
• Luxury bracelets
• More styles and a wider range of products
Keeping with the expansion plans, Ankur Daga, CEO of Angara Inc. said, “It will be about ensuring that we are able to serve any fine jewelry customer with the piece that is just right for them – the right design, at the right quality and at the right price.”
And that’s not all. Brace yourself up for more unbelievable offers:
• Stay hooked to Angara on social media to avail of huge discounts
• Get amazing deals and be a part of fun activities
• All customers can enjoy 20% discount (a first in Angara’s 10-year-long history)
• Exciting gifts on anniversary special catalog (Code Birthday)
• Flash sale (Code Flash20), meaning a customer’s favorite piece at a price that has never been offered before, all day long
“The last decade at Angara.com has been about creating an experience and brand where people can select the design they want at the price they want to spend,” Ankur states further. “Through the Good, Better, Best and Heirloom platforms (at Angara.com), you have been able to choose the size of gemstones, quality of gemstones and the metal that you prefer. We have taken those preferences and produced a custom piece that is just for you and will continue to do so,” he signs off.
Journey so far: #Angaraturns10
Founded in 2005 by Mr. Ankur Daga as a third generation gemstone jewelry company, Angara INC is headquartered in Los Angeles, California. It has grown steadily over the years and is a household name for those with a penchant for fine luxury gemstone jewelry. It is one the most trusted names among online jewelry stores in terms of quality, craftsmanship, and best price.
Angara.com was launched with only a handful of designs, when the idea of online jewelry shopping was taking baby steps in the mid-noughties. Today, Angara boasts of about 2500 designs in 40 styles with a whopping range of more than 25,000 products.
Angara has been featured in some of the most recognized magazines like Forbes, Crain’s, Women’s Wear Daily, Daily Candy, Harvard Business Review and many others. Angara owes its success to its string of valued customers. After all, not many companies get recognition for quality products and service at Bizrate and TrustLink. Accredited A+ by Better Business Bureau, Angara indeed has several reasons to thank its customers a million times over.
All that glitters indeed need NOT be Gold! Angara.com has literally proved the age old idiom right with its exclusive range of handcrafted gemstone jewelry over the last 10 years.
Fashion House Partners with the Christopher & Dana Reeve Foundation and Global Disability Inclusion for Groundbreaking Runway Shows
New York, NY, August 7, 2015 — /EPR NETWORK/ — FTL MODA has joined forces with the Christopher & Dana Reeve as a nonprofit partner for NYFW Spring/Summer 2016 (SS2016) for its presentation on September 13, 2015 at the historic Vanderbilt Hall at Grand Central Station. With a shared mission to push boundaries and challenge disability stereotypes on runways and beyond, the upcoming chapter of FTL MODA at NYFW promises to impact the global fashion scene.
In a groundbreaking event last February, FTL MODA’s finale show featured models from around the world living with disabilities, setting a critical precedent about inclusion and the importance of redefining fashion industry standards. By partnering with the Christopher & Dana Reeve Foundation and Global Disability Inclusion, FTL MODA will once again cast a diverse range of models, including models living with disabilities, as part of the lineup for the upcoming SS2016 catwalk.
“We are extremely proud and very excited about this alliance with the Christopher & Dana Reeve Foundation, an esteemed nonprofit recognized for driving innovative research and improving the quality of life for those living with paralysis. We share their steadfast commitment to raising awareness for the paralysis community and together, we will break down barriers to achieve total inclusion for models living with disabilities across the most prestigious runways of the world. By challenging the stereotypes surrounding disability, we will truly create fashion free from confines,” said FTL MODA Producer Ilaria Niccolini. “We are also thrilled to confirm our partnership with Global Disability Inclusion, LLC. After our synergy for the February show in NY and fashion week in Milan, Italy we are pleased to have their participation in the September 2015 show” concluded Niccolini.
At the core of the fashion industry is a forward-thinking and ever-changing notion of beauty: a concept that should not only apply to the clothes, but to those who wear them.
For this SS 2016 presentation, FTL MODA will also proudly collaborate with renowned advocate, Madeline Stuart, the Australian teen model with Down Syndrome.
FTL MODA continues its tradition of showcasing outstanding and prestigious designers. The selection of designers for FTL MODA SS2016 includes Carmen Steffens (Brazil), Anna’s Loud (Italy), Wild (Germany), Archana Korchhar (India), Alexandra Frida (the Netherlands), and Hendrik Vermeulen (South Africa). The opening show will feature acclaimed South American brand Carmen Steffens, debuting at NYFW with world-class top models and special VIPs in attendance. The shows promise to be innovative and cutting-edge under the dramatic make-up direction of top international MUA Einat Dan and Valeria Orlando.
A two-day showroom activation will follow the FTL MODA runway presentation at the Fitzpatrick Manhattan, on September 16th and 17th, with highly renowned fashion blogger and ASVOFF Film Festival President Diane Pernet as the keynote speaker.
About FTL MODA
Founded in 2006 by Ilaria Niccolini Production, FTL Moda has been presenting runway shows internationally and has established itself within the Italian fashion community as a bridge for Proudly Made in Italy to showcase at an International level. FTL MODA has been recognized by the Italian government of the Region of Lombardy as the official platform to support Made in Italy in the world. After the third season with Mercedes Benz Fashion Week New York, the FTL MODA platform makes a step further as an official platform under the umbrella of the Council of Fashion Designers of America in one of the most prestigious venues in NYC.
About the Reeve Foundation
The Christopher & Dana Reeve Foundation is dedicated to curing spinal cord injury by funding innovative research and improving the quality of life for people living with paralysis through grants, information and advocacy. We meet all 20 of the Better Business Bureau’s standards for charity accountability and hold the BBB’s Charity Seal. For more information, please visit our website atwww.ChristopherReeve.org or call 800-225-0292.
About Global Disability Inclusion
Global Disability Inclusion, LLC is a boutique consulting firm providing disability inclusion strategies for global companies and U.S. Federal Contractors. Our work helps companies realize the business benefits of including people with disabilities in the workplace, the workforce and the marketplace. For more information visit our website at www.globaldisabilityinclusion.com, or contact us directly at firstname.lastname@example.org. For more information:
Trish Hanson Trish@ftlmoda.com P+1.850.264.6224
For interviews, images and VIP handling please contact
Nicoletta Fuse’ at PressOfficeFTLMODA@ftlmoda.com P +1.786.232.8949
Katya Marletta, London email@example.com
Global Disability Inclusion
Meg O’ Connell firstname.lastname@example.org P+1 704 840-6174
Los Angeles, CA, July 08, 2015 — /FASHION TALK/ — When you hear words like sexy fitness wear you may wonder how one can be sexy, working out, and comfortable in clothing at the gym. Celebrity stylist and designer Sarah Wallner has answered this question with her sexy women’s fitness apparel line Fit By M™. “The gym and work out training facilities have become America’s new social environment. In this environment females want to feel sexy, confident, and empowered” says Wallner. She was inspired to create Fit By M™ to support female confidence, performance, and physical fitness in the work out arena.
In a recent study 80 percent of Americans do not get enough daily exercise. “Fit By M™ was created as a tool in helping women feel better about their bodies while increasing daily activities” says Wallner. Some of Wallner’s biggest credits include magazine covers for Flex Magazine, Playboy Magazine, Fitness Rx Magazine, Oxygen Magazine and her designs and stylings have been seen on celebrities like Paris Hilton, Melanie Iglesias, Jessica Burciaga, Joanna Krupa, Shauna Sand-Lamas, Monica Brant, Kendra Wilkinson, Brooke Burke and many others.
Fit by M™ is already being accredited as the new trend in female fitness wear. The stretch flattering material and trendy colors are sure to be a national sensation making females all over the world feel better about being active. Wallner also believes fitness isn’t just for the “already” sexy. “I want this line to be available to women of different shapes and sizes.” Wallner herself went through a fitness transformation and wants to inspire girls who aren’t just a size four. “Feeling confident in my gym work out apparel made me motivated to work harder towards my own fitness goals”.
New York, NY, June 02, 2015 — /FASHION TALK/ — The rising apparel line, Black Mote, has announced the promotion of their summer 2015 “Honey Lips” and “Honeycomb Hideout” pieces. The two designs are available on their website for purchase as of today.
Since their launch in August 2012, this promising apparel line has been designing trendy graphic pieces each season that seem to be quite popular throughout NYC thus far. There doesn’t appear to be any rhyme or reason between the varieties of the designs other than the consistency of a bee that appears in many designs and in their brand’s logo. The brand’s goal is to provide consumers with the mindset to “dress outside of the box.”
“I’ve never really been comfortable living within the rules and that personality trait displays itself in my designs. I wanted to give the world an alternative look for their wardrobe. I feel like most people tend to buy clothes that only represent one of their personalities, and I don’t know anyone that only has one side to them,” said apparel designer and CEO Todd Hinds.
From casual to business, Black Mote’s collections are starting to ignite interest in boutiques around the city. The majority of their sales come from their website and social media pages where their customers get the opportunity to see images of the pieces in different settings before placing orders.
“I’m not sure if we’re going to get into major retail stores, but I’ve been working on a collection that my sales team will pitch to several retail stores this coming fall. I hope that I can find a company that can share my vision and that I can build a fruitful collaboration with.”
Most of the apparel pieces that are available in boutique stores throughout the city are from the Todd Nathaniel line. The company plans to allow shoppers to purchase these custom designed pieces this summer after the completion of the “Todd’s Closet” section of the online store.
The public got a peek at the clothing designer’s “persona” when he recently appeared on Madame Noire’s popular series, “Ask a Black Man” season 2. Hinds shared his male point of view on a variety of topics but is also anticipating launching an online web series where he can share opinions and details on the growth process of his brand, Black Mote.
West Chester, PA, April 16, 2015 — /FASHION TALK/ — Shells Belles Kidz (SBKidz) is pleased to announce the release of their 2015 summer dresses: the Peacock Collection for girls. SBKidz is an online retail children clothing company that has found its niche by using exotic African ankara inspired bold and vibrant prints on luxuriant silk, chiffon and organza fabrics to tailor eccentric and eye-catchy dresses for girls (2 to 8 years old) with an occasion and preppy appeal. The custom vibrant African ankara-inspired print and elegant girly designs is inspired by the beauty, boldness and confidence of the peacock bird.
“We are thrilled to be introducing these 5 elegant and beautiful dresses to our 2015 summer collection”, said Shells Naija, Founder and Designer for Shells Belles Kidz. “In the past year since we launched, we’ve had a lot of moms asking for more unique, eclectic and special occasion dresses for their little ones, and we listened. The vibrant hot pink and green dresses in this collection are intricately and tastefully designed with that ‘poof poof’ skirt appeal every little girl likes to twirl and strut in. Statement organza bows and rose buds are used as accents to embellish and give the dresses a soft and perfect finish. “The inspiration and interpretation of the peacock collection is to create a line that is unique, different, and channels the vibrancy, beauty, pride and confidence the peacock bird exudes”, says owner and designer, Shells Naija. (View the summer Peacock 2015 look book http://cld.bz/9WHQoje)
Beyond the obvious pomp and style on the outside, Shells Naija a mother to two little girls aged 6 and 8 years, envisioned with this collection a range of beautiful dresses that will channel that inner girl power and energy for little girls to draw the confidence to magnify the many colorful layers within them, to expose and express themselves boldly by strutting and spreading their inner feathers freely and proudly. An attribute she desires and hopes for her little girls and girls all over the world.
The mission at SBKidz since its June 2014 opening is to launch and elevate the vibrant African Ankara print into the main fashion discourse in the U.S. through the childrens’ apparel industry. SBKidz is sharing one new perspective- that girls can be in very fashionable and luxuriant clothing that are child appropriate, comfortable, unique (vivid & never-seen-before African ankara inspired prints) and still be affordable; dresses averaging $USD 59.99 – $USD 69.99, and skirts averaging $USD 39.99 – $USD 49.99.
Shells Belles Kidz
201 Winston Lane
West Chester, PA 19382.
MIAMI, FL, April 06, 2015 — /FASHION TALK NEWS/ — Perspectives YogaTM wear is thrilled to announce the Spring 2015 opening of the online shop with its inaugural photoshoot, Sanctuary Amid Chaos. Perspectives Yoga is an online retailer with women’s leggings, sports bras for medium to low impact workouts and a collection of scarves blending yoga wear with fashion forward trends.
Based in Miami, Perspectives Yoga showcases a unique clothing perspective for the yoga industry with a colorful photoshoot of vivid graffiti art riddled onto the cabs and aisles of an abandoned train. Says owner and curator Jémea Kingsby, “our Sanctuary Amid Chaos shoot is a metaphor for how we as yogis live day-to-day. Finding serenity in your space, no matter where or what that space may be, the peace can only come from within ones’ own self.”
Yoga mats are laid across the dusty train cab floors, depicting peaceful yoga asanas, poses, while outside the train features models clad with boxing gloves and cross training styles depicting fierce edge and vivacious styling, channeling the strong female energy we all are on the outside. The photoshoot celebrates serenity, joy, contemplation and an inner strength and stamina that we all hold close to our hearts. Perspectives Yoga represents that female energy who seeks peace, love, balance and a passion for following joy. (View the spring 2015 look book http://goo.gl/wSWsQi)
The mission is to encourage people to seek a new perspective, find balance in their lives, pursue their passion and awaken real joy. Motto: Change what you can, your perspective. Perspectives Yoga wear is sharing one new perception: yoga wear can fashionable clothing that is functional, comfortable, vivid prints and still be affordable; sports bras averaging $18.50 USD, and leggings averaging $23.50.
NEW YORK, NY, February 18, 2015 — /FASHION TALK/ — Hawke & Co introduced their first collection of men’s footwear today, extending the company’s offerings beyond outerwear. The design of the new collection is inspired by their outerwear, and will compliment Hawke & Co’s Pro, Outfitter and Black Collections.
“We are thrilled to be introducing these awesome shoes to our loyal Hawke & Co consumers,” said Michael Rosenberg, President of Hawke & Co. “We’ve had a lot of buyers and customers asking for Hawke footwear, and we listened. The interpretation of Hawke & Co’s DNA into this line of footwear was very well executed by Core Classics and we couldn’t be happier.” Core Classics marks the brand’s fist licensee.
The team paid careful attention to the designs of Hawke & Co outerwear and developed shoes that hint at the innovative designs of jackets such as the company’s flagship line of ultra lightweight packable down jackets. The collection features twelve designs ranging from casual sneakers, loafers, vintage boots and dress boots.
The collection is available to view at Project in Las Vegas from February 17-19th, and will become available this fall on the company’s website at www.hawkeandco.com. Other retail channels will be announced as they become available.
For More Information Contact:
Director of Marketing & Communications
T: (212) 461–4332
About Hawke & Co
Founded in 1958, Hawke & Co designs apparel that is innovative, stylish and affordable for the modern explorer. Primarily known for their outerwear, Hawke & Co offers premium quality products that are enjoyed by customers around the world. Hawke & Co is a privately held company and is headquartered in New York, New York.
Los Angeles, California, December 09, 2014 — /FASHION TALK NEWS/ — Iconic guitarist Dave Navarro has recently teamed up with the devious minds at The Stockroom to create a signature line of exclusive products. The collection begins with “The Strap”, a most unique guitar strap design. It combines the functionality of a guitar strap, BDSM restraints, a wearable belt, and locking collar. It covers the aspects of fashion, function, and attitude for live performance.
Dave has always had an affinity for fashion and style born from the fetish underground. The Dave Navarro Line by The Stockroom is the iconic guitarist’s official debut into fashion design. 2014 marked the 25th Anniversary of both The Stockroom, Inc. and the groundbreaking album Nothing’s Shocking from Jane’s Addiction, so the timing was perfect for yet another meeting of the worlds of Rock&Roll, Fashion and Fetish.
“When The Stockroom first approached me to do a signature line I was truly honored. I have been a customer and a fan of the company for years. Fetish lifestyle and fashion have inspired me since the early days of Jane’s Addiction and the community will forever have a special place in my life. I worked very closely with the team at The Stockroom and have come up with a few pieces that marry both aspects that are important to me, customer aesthetic and use-ability.” Dave Navarro
The Strap is available for immediate sale and the first 500 straps will be signed by Dave. The remainder of the product line is set to officially debut in the new year. Included in the line will be Dave Navarro’s infamous custom-made black latex performance pants, dubbed Dave Navarro’s Black Latex Jeans. Dave’s Jeans feature a 2” lower waistline and more slim-fitted legs than other men’s pants from The Stockroom’s latex brand Syren Couture. A fit and silhouette that Dave has custom- ordered for years. Striking black latex Blazers will also be offered in three designs. Dave will debut a very unique version of The Blazer on the finale of Ink Master on the SPIKE network Tuesday, December 16th at 10pm EST.
Additionally, the line will include Black Gloves with heavy steel zippers, and Latex Gauntlets. All 5 pieces in the collection are made by hand by the artisan staff at The Stockroom’s Los Angeles facility on W Sunset Blvd in Silverlake and were designed with Dave. Dave wears all pieces of the line regularly, and with pride. The Dave Navarro Line by The Stockroom is available at stockroom.com
Contact-Details: Stockroom INC
2807 W. Sunset Blvd
Los Angeles, CA. 90026
MINNEAPOLIS, MN, September 04, 2014, MY KIYA is pleased to announce that their official Kickstarter campaign starts September 1st, 2014 and runs for 30 days through September 30th, 2014. MY KIYA set out to take the traditional collared shirt and make it into a real shirt for women.
MY KIYA’s mission is to give women better choices in professional clothing that add comfort, function and fit to her current wardrobe. Professional women need a better collared shirt than what is currently in the marketplace today as many of these shirts gape and bind.
MY KIYA is located in Minneapolis, MN and their goal is to keep the things that women love in a collared shirt: clean, crisp, professional looking, and fix the problems like being bulky, gaping, and binding. Their products give the look of a professional collared shirt, and combine the comfort and fit of a camisole, all in one! They can be worn under a sweater, cardigan or jacket. These products allow women to go to their closet and put together an outfit that is professional looking and comfortable to take them through their day.
LONDON, 2014-9-1 — /FASHION TALK/ — London based designer, Fariba Soltani this month launched online the name sake brand of designer scarves with her first collection AW 2014 (The Atrisa Collection). The brand is a luxury line of bespoke prints inspired by elements of cultural heritage and beauties of nature. The brand stands for an unconventional approach to their design concepts and appreciation for unique and timeless elegance. The design language conveys a bold, original and experimental vision.
AW 2014 – The Atrisa is a study of the metamorphosis elements of fire. Flames, light and smoke come together to create a beautiful canvas in the air. The non re-occurring moments captured, and formed the basis of each scarf within the Atrisa collection letting one wear the frozen time beauty. The minimal and uncluttered but bold designs exude modernity and classic. The products made from finest quality materials and manufactured by some of the most eminent fashion garment producers in Italy.
The first collection caught the attention of Fenwick Bond street department store at the launch of the brand during in Jan 2014 and the entire collection has been purchased in.
Fariba Soltani has created timeless pieces that last beyond fashion seasons and compliment a woman’s distinct sense of styling to create the very bold statement.
Note to editors:
1.For further information and photographs contact Fariba Soltani, 07787934095 or email email@example.com
2.Fariba Soltani will be presenting her SS15 during Paris Fashion Week from 26th to 29th Sep.
3.Biography of Fariba Soltani: Fariba embraced textile design following her ambition of creating fusion between design discipline she was familiar with and her love of patterns and fashion. Her enthusiasm for the applied arts was inspired by a visionary self-taught mother who designed authentic patterns, turning her own creations into handmade Persian rugs. Having moved to UK from her Iran with an ambition to pursue a profession in the creative arts, Fariba attended design school in London and started her career with renowned architect Foster & Partners and design studio Fox Linton prior to establishing Fariba Soltani to develop a diverse range of design related projects.
A GARDEN OF VIBRANT DREAMS – Art Project by Shanghai Tang
SHANGHAI, 2014-8-22 — /FASHION TALK/ — Shanghai Tang celebrates its 20th anniversary as the global curator of Modern Chinese chic with a series of collaborations with the visionary creative talents. Inspired by the beauty of nature, this short film “A Garden of Vibrant Dreams” takes us on a mesmerizing journey through a series of six artworks by the talented Chinese artist Jacky Tsai. The video takes us on a continuous fall-through of captivating pop-art scenes that merge one into another to form a dream-like world. The mystic spiral made of round artworks imitate a hypnotic fall where one enters a world within a world (mise-en-abîme). Accompanied by original cinematic music that combines sounds of the East with a modern twist, it is a truly sensory experience that leaves the viewer with a sense of mystery.
“A Garden of Vibrant Dreams” by Shanghai Tang
Artwork by Chinese artist Jacky Tsai
The Jacky Tsai x Shanghai Tang collections are centered on six artworks; the Floral Play, Lotus Porcelain, Carved Dragon, Ginger Flower, Petrol Rainbow and Flying Tiger. In the video, these six artworks are smoothly blended together into one universe to form the garden of vibrant dreams. This magical dimension is filled with colorful energy, reflecting on the optimism of modern China.
The first scene Floral Play – an awaking of nature – captures attention with the opening gates of leaves, followed by acrobats and ballerinas dancing on tree branches, among a kaleidoscope of butterflies, forming a surreal universe embracing the vitality of life. The sudden splash of ink introduces the world of peaceful Lotus Porcelain inspired by Chinese porcelain. The leaves float quietly on a mirror-like river, while acrobats play energetically underneath on the stems. These contrasting actions form an unexpected sense of harmony. As if on wings, we are taken up into the mountains where Chinese motifs of wiggly tree branches and birds grow into a Carved Dragon on a glowing red sunset. We then dive into the radiant sunlight that unexpectedly leads us to the vibrant vegetal universe, the Ginger Flower universe. It takes us through a tunnel of birds, dragonflies, and koi fish coming together to form a picturesque portrait. A compelling spiral of paint swiftly takes the viewer to a colourful valley of Petrol Rainbow set in a landscape of an iceberg with dolphins and gold fish ending the journey by entering a Flying Tiger pop-art like circus. Chinese acrobats and Western performers are seen jumping and swinging up in the air to celebrate the Chinese New Year, on a festive background of Chinese lanterns and dancing lions.
The artworks of Jacky Tsai inspired a limited edition capsule collection of apparel and accessories for women and men. These include the traditional qipao dresses, box clutches, cashmere shawls, porcelain dining set, home products, iPad and iPhone cases, and even a skateboard.
Brand: Shanghai Tang
Title: A Garden of Vibrant Dreams
Artwork: Jacky Tsai
Motion design: 21-10 Agency (21-10.com)
Original Music & Sound Design: Charlie Nguyen Kim (cnkmusic.com)
Copywriting: Aleksandra Milewicz (Shanghai Tang)
Production: Sylvain Rocher (Shanghai Tang) & Pierre Blaise Dionet (Shanghai Tang)
THE COLLABORATION – JACKY TSAI X SHANGHAI TANG
Starting off the festivities, Shanghai Tang collaborates with the contemporary artist Jacky Tsai to create a series of original artworks. Inspired by the vibrant beauty of nature, the six art pieces are filled with colourful energy and reflect the optimism of modern China, in line with the core value of Shanghai Tang. Taking a fashionable twist, these artworks have also inspired a limited edition capsule collection ranging from luxurious qipao and box clutches to delicate tableware and cashmere shawls.
The collection and the artworks are representations of Tsai’s vision to create a unique marriage between traditional Eastern craftsmanship with contemporary Western pop art, as well as Shanghai Tang’s spirit of redefining traditional Chinese luxury with a modern twist.
Jacky Tsai x Shanghai Tang original artworks and the limited edition capsule collection debuted at the Shanghai Tang Mansion (1 Duddell Street) on 15th May at Shanghai Tang’s 20th Anniversary kick-off party in conjunction with Art Basel Hong Kong. The full collection was launched in-store and online starting 16th May, 2014.
ABOUT JACKY TSAI
Best known for his artistic creations bringing together the East and the West, Jacky Tsai was born in Shanghai in 1984 and moved to London after completing a BA at the China Academy of Art to study at Central St Martins College of Art and Design. He quickly made an impact in the fashion world with his iconic floral skull image made for Alexander McQueen.
Since graduating in 2008, Jacky has been fascinated with combining traditional Eastern craftsmanship and contemporary Western pop art aesthetic – a vision shared with Shanghai Tang in its pursuit of modern Chinese lifestyle and attitude.
Tsai’s commitment to revitalising Chinese artistic traditions is seen in the works produced for this Shanghai Tang collaboration where he utilises the traditional techniques of lacquer carving, silk embroidery and hand-painted porcelain.
His recent works include an exquisite large blue and white porcelain egg for the Faberge Big Egg Hunt in New York City, which was auctioned in Sotheby’s New York in April 2014.
ABOUT SHANGHAI TANG
Founded in Hong Kong in 1994, Shanghai Tang is a luxury fashion label that interprets Chinese heritage by bringing its richness, beauty and energy into the world. Owned by Richemont Group, Shanghai Tang combines Eastern aesthetics with relevant modernity, contemporary elegance and sophistication.
Through its womenswear, menswear, gifts and homeware collections, Shanghai Tang embraces curated Modern Chinese Chic by adding a unique touch of vibrancy, wit and creativity to everyday life.
With a worldwide presence, the company continues to expand in the world’s most cosmopolitan cities as well as online with a mission to offer affordable luxury with a gracious sense of service.
OUR RETAIL NETWORK
Shanghai Tang supports an international network of 43 boutiques, including:
– The Shanghai Tang Mansion, the world’s largest lifestyle flagship – 1 Duddell Street, Central, in Hong Kong
– The Cathay Mansion in Shanghai, China. the largest flagship boutique in China – 868 Huaihai Zhong Road , Shanghai
FULL-LENGTH VIDEO LINK
Floral Play – The first scene – an awaking of nature – captures attention with the opening gates of leaves, followed by acrobats and ballerinas dancing on tree branches, among a kaleidoscope of butterflies, forming a surreal universe embracing the vitality of life.
Lotus Porcelain – A sudden splash of ink introduces peaceful lotus flowers inspired by Chinese porcelain. The leaves float quietly on a mirror-like river, while acrobats play energetically underneath on the stems. These contrasting actions form an unexpected sense of harmony.
Carved Dragon – Chinese motif makes a reference to a traditional Chinese painting. Animated, they resemble wiggly tree branches leading to an idyllic red sunset.
Ginger Flower – The signature scent of Shanghai Tang takes you through a tunnel of birds, dragonflies, and koi fish to come together in a picturesque portrait.
Petrol Rainbow – A compelling spiral of paint swiftly takes the viewer to a colourful valley, set in a landscape of an iceberg with dolphins and gold fish.
Flying Tiger – Enter a pop-art-like circus of Chinese acrobats and Western performers, jumping and swinging up in the air to celebrate the Chinese New Year on a festive background of Chinese lanterns and dancing lions.
For more information, please contact
Digital PR | Shanghai Tang
+852 2839 0833
25/F Guangdong Investment Tower,
148 Connaught Road Central, Hong Kong